Riccardo Peratello TUWIEN

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User requirements market survey

• Introduction
• D1.1 User requirements market survey
• Responsible TU-WIEN
• Collaborators SIEMENS and ROBOTIKER

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User requirements market survey

• Presentation flow
• Objectives
• Principal themes
• Conclusion

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User requirements market survey

• Objectives
• To give some highlights about EP
• To focus particular points of interest for
  publishers
• To fix the position of SIT-MOON

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User requirements market survey

• Principal themes
• Development of the Information Society
• On-line Off-line
• The content industry
• Competence model and SIT-MOON

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User requirements market survey

• Development of the Information Society

Phase I
Phase II
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User requirements market survey

• Development of the Information Society
• Digital form, compression.
• Transmission
• Convergence
• - Telecommunications
• - Informatic
• - Content Industry

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User requirements market survey

• On-line
• Radio in every household
• Television in every household
• - cable TV in B, NL 90 - A, N, F, D, S 30
  - 50
• - DTH (satellite) 900.000 in EU (1997)
• Internet
• 1983 500 hosts 1994 4.000.000
  hosts
• 1987 20.000 hosts 1996 12.000.000 hosts
• 1992 1.000.000 hosts 1997 19.540.000 hosts

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User requirements market survey
On-line TV Internet
events

• Events are input for the TV. They can be external
  or internal.
• These events are time depending with the
  following characteristics
• I) defined period of time
• ii) linear
• iii) punctual
• iv) not reversible
• v) not repeated
• The television elaborates these events and
  produces TV - documents

TV
TV documents
transmission
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User requirements market survey
On-line TV Internet

• TV - documents inherit from the events
• - I) (if live transm.), ii) at 100
• - iii), iv) and v) partially.
• Time versus Space.
• Video on demand --gt internet
• Manipulation of the material for creating
  hypertextual applications. (SIT-MOON)

transmission
Broadcasting
Television
reception
interaction
Internet
DIGITISED TV
Networking
archiving
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User requirements market survey

• Off-line
• Traditional media (paper)
• - Newspapers, Magazines, Books,
• - Corporate, Education, STM.
• CD-ROM
• - CD-Roms sold in EU in 1996 43.000.000
• - Computer games have 50 of the volume
• DVD
• - DVD Audio, Movie, ROM, Eraseble
• - Capacity 4,7 - 8,5 - 9,4 - 17 GB

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User requirements market survey
The content industry (no TV)
EU Traditional media
Billions ECU
Prevision in EP
2000
1500
Millions ECU
1000
Newspaper
Magazines
Corporate
Books
500
SMT
Educ.
2000
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User requirements market survey

• The content industry
• The production is labor intensive
• - The creative activity is not mechanics
• - The content production is not scalable
• Double nature of the final product
• - The content is public
• - The support is private

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User requirements market survey
The content industry
34
30
14
22
Print Publ.
P. of Sale
Layout
Redact.
Print
Distrib.
Creat.
Profit
EP Publ. off-line
some costs are payed by the end users
EP Publ. on-line
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User requirements market survey
SIT-MOON
Positioning of SIT-MOON in the EP
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User requirements market survey
Competence model
Content Layer
Content Creation
Content Packaging
Market Making
Market Access
Delivery Support
Interface Systems
Infrastructure Services Layer
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User requirements market survey
Conclusions

• SIT-MOON increases the scalability in the
  production process
• It fits into the competence model for EP
• SIT-MOON is an open environment