comunication services

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comunication services

• presentation
• what?
• who?
• how?
• internal comunication
• external comunication
• events
• plans and services
• plans
• punctual, 90 days, anual and web
• services
• Press notes and followings
• Collection of information published in your
  business area and press dossiers
• Press calls and complete assembly of events

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presentation

• Your road to people
• passes through us

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what?

• Frago comunicación strives to better
• your positive presence in the media

We know the roads that must be followed to get
what we want to reach
Strengthen your business values
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who?
We cater to all those who look to expand their
activities. Being more visible means new
opportunities for your business.

• Self employed and small companies that want to
  improve the comunication of their activities
• Comunication agencies that want to develop their
  work in their geographic area.

In a punctual way, during a set period of time
or in a continuous way, favouring the start of a
long-term comunication strategy.
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how?
Frago comunicación studies your
needs, opportunities as well as any threats,
enlarging your strengths in front of your
weaknesses

• Though a personal comunication strategy of
• internal comunication
• external comunication
• events

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internal comunication

• we write your internal notes
• update your intranet
• redact the annual memory
• organize training activities in your company

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external comunication

• we write press notes
• get in touch with the media
• organize press conferences
• manage interviews, meetings, and product
  demostrations with the media

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events

• we study the most convenient event for your
  company
• manage the relationship with the suppliers
• favour the broadcast of your event in the media
• followup on the repercussions

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plans and services

• plans
• punctual plans
• 90 day plans
• annual plans
• web plans

• services
• press notes
• followup
• summary of the published information in your
  activity sector
• press dossier
• press calls
• complete assembly of events

comparison between plans and relation with
services
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punctual plan
Goal and scope Punctual impact in the
media Services Punctual meeting with the company
Punctual Action offer Writing of press notes
Contact with media Optional services Repercussio
n followup Event offer Media calling Press
dossier Journalist atention Other services
requested by the customer
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90 day plan
Goal and scope Medium term presence in the mass
media in order to promote the visibility of the
company and of its products and
services Services Weekly meetings with the
company 90 day comunication plan offer Writing
of press notes Contact with media Repercussion
followup Press dossier Optional service Summary
of the published information in your sector Event
offer Media calling Press dossier Journalist
atention Redaction of quarterly memories Others
services requested by the customer
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annual plan
Goal and scope Elaboration of an annual
comunication strategy that makes possible the
visibility of your company and its products and
services Services Weekly meeting with the
company Annual comunication Plan offer Writing
of press notes Contact with media Repercussion
followup Press dossier Sumary of the
published information in your sector
Event offer Media calling Press
dossier Journalist atention Redaction of
the annual memory Optional Services Web
up-date Complete assembly of the event Others
services requested by the customer
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web plan (content opdate)
Goal and scope Preparation of the web contents,
with a periodic update, and promotion of company
awarness in blogs and forums as well as other web
devices. Services Search for information Prepar
ation of web contents with a monthly updating.
Redaction of complementary documentation
Promotion of company presence in blogs and
other web devices Proposal of new
sections Translation in other languages
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services (1/3)

• press notesWriting a press note consists in
• Writing all the information generated in the
  company about its activities and services
  sometimes, sometimes different versions are
  written depending of the different media towards
  which it is aimed at.
• Personal distribution of press notes depending of
  the selected media
• Media Followup
• Atention to inquieries made by the press

followup Each press note has a personal followup
to check the places where it has been published.
All appearances are filed in order of their topic
and timeline.
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services (2/3)
sumary of the published information We make a
follow-up of all the information published in
your sector, checking which are the companies and
the information most present in the media.
press dossier The press dossier collects all the
information about your company that can make
easier the work of journalists. This dossier can
be available in the web and can be updated in
different moments, depending on the situation.
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services (3/3)
press calls In this kind of acts FC sends the
official announcement to the media, making a
followup that helps strengthen your presence in
the event we make a detailed dossier with all
the data or services that are going to be
introduced, and give special attention to the
journalists during all the assembly, favouring a
meeting with the spokesperson, for example.

• complete assembly of events
• Besides broadcasting in the media Frago
  Comunicación can make the following works
• Advising on the organization and starting of the
  event
• Contact with all suppliers catering,
  infrastructures, audio-visual and stewardesses.
• Sending of invitations, protocol, and welcoming
  of authorities.
• Draft of the script of the event and speech of
  the participants.
• Delivery of merchandising and commercial material
• Coverage by calling of the media, press releases
  and graphical coverage

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thank you

• Comunication is a natural phenomenon in all the
  universe, important because of the fact that it
  contributes to its receiver with apackage of
  energy

34 636 06 55 39 info_at_frago.es
Esther López Frago
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FAQ
qué puedo comunicar?
cuándo es el momento de comunicar?
será rentable la comunicación?
en qué medios de comunicación?, y en qué
formato?
es caro?
saldrá seguro en los medios?
vendrá una autoridad al evento?
Las respuestas en www.frago.es