REVENUE GENERATING ACTIVITIES

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REVENUE GENERATING ACTIVITIES
International Civil Aviation Organization (ICAO)
BUSINESS PLAN Web and
Documentation Management (WDM) Section Prepared
by D. SAVIc Chief WDM and Language Services
Coordinator
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Outline

• WDM responsibilities
• WDM Section structure
• Staffing and funding
• Revenue generating products and services
• Estimated revenue
• The market (customers trends)
• Future developments
• Conclusions

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WDM Responsibilities

• Public websites updates and development of
  English and French sites 30 million hits and
  7000 updates p/a
• ICAO-NET restricted site for 189 Contracting
  states, 82 int. org. 2000 updates p/a
• ICAO eSHOP maintenance of 4 services and 150
  paying customers
• CD-ROMs - production of 20 titles p/a
• Documentation circulation of 150 journals,
  reply to 400 enquiries p/a
• International Standard Book Number (ISBN) -
  assignment of 200 numbers p/a
• Management of document translation, including
  outsourcing - processing of 17500 individual
  language jobs
• Documents and Enquiry Network (EDEN) - ICAO-wide
  system for processing of requests for documents
  services
• Priority coordination and quality control -
  document production, translation, printing,
  air-cargo
• Document production support for various meetings
  at ICAO HQ and outside
• ICAOTERM 170,000 ICAO terms in 6 languages
• Vocabulary of International Civil Aviation
  preparation of Doc. 9713 with 850 terms
• Terminology reference 130 consultations and
  support for 6000 translation jobs p/a
• Council documentation creation and
  hyper-linking for use on the ICAO-NET

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WDM Section Structure
coordination
Terminology and Reference (staff 5)
Documentation Control (staff 5)
Web Development (staff 6)
Language Services Coordination (staff 1 vacant)
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Stuffing and Funding

• Chief WDM and Language Services Coordinator (P5
  ) 50 Reg. Budget 50 ARGF
• Chief, Terminology and Reference Services
  (P5) Language Fund
• Terminology Officer (P1) Language Fund
• Reference Officer (P2) Regular Budget
• Reference Assistant (G7) Regular Budget
• Reference Clerk (G5) Regular Budget
• Documentation Control Officer (P2) Regular
  Budget
• Documentation Control Assistant (G8) Regular
  Budget
• Documentation Control Clerk (G6) Regular Budget
• Documentation Control Clerk (G5) Regular Budget
• Documentation Control Clerk (G4) Regular Budget
• Web Assistant (G8) 50 Reg. Budget 50 ARGF
• Web Clerk (G6) ARGF
• State Letter Clerk (G5) ARGF
• ICAO-NET Clerk (G5) ARGF
• ICAO-NET Clerk (G5) ARGF
• eCommerce Clerk (G8) ARGF
• System Officer (P4) Language Fund
• Language Services Assistant (G7) Vacant

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Revenue Generating Products and Services

• ICAO eSHOP A commercial website started in 2001
  offers ICAO publications and information
  services through an annual subscriptions fee.
  There are currently four services
  Conventions and Protocols, Annexes, Air traffic
  management and Annual reports.
• CD-ROMs Commercial production of CD-ROMs started
  in 1997. Most popular CD- ROM is Annexes to
  the Convention on the International Civil
  Aviation. It provides all Annexes and their
  Supplements to the Convention on the
  International Civil Aviation on a single
  CD-ROM. CD-ROMs usually group various
  publications on the same subject, e.g. Air
  Traffic Management. There are 20 commercial
  titles currently available.
• Interpretation Depending on internal
  requirements, work demands, and availability of
  ICAO interpreters, it is a practice to offer
  interpretation services on a commercial bases
  to the United Nations and its specialized
  agencies.

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Estimated Revenue
Web and Documentation Management (WDM)
2008 2010
2008
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The Market (customers trends)

• Customers
• Increased number of requests from industry,
  researchers, consultants, developers
• Decreased number of requests from Governments
• Trends
• Increased sale of web-based documents
• Higher demand for instant document purchase and
  download
• Requests for more complex documents and
  information pulled from multiple online sources
• Diminishing sale of CD-ROMs

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Future Developments

• Addition of new eSHOP services to the four
  already available
• Increased sale of existing products and services
  through marketing
• Introduction of instant online sale and download
  of individual documents
• Improved security of PDF files offered for sale
• Integration of eSHOP customer management with new
  DSU system
• Supplement CD-ROM products with USB flash drives
• Profitability analysis of outside offering of
  ICAO interpretation services

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Conclusions

• WMD revenue forecast is achievable. It will cover
  all of its expenses as well as the expenses of
  ICAO web and documentation support.
• Proposed activities and improvements can be
  implemented with the existing WMD staff.
• There are ideas and plans in place for further
  technological and management improvements of WMD
  revenue generating activities.
• Efforts have to be made to provide harmonious
  environment and collaborative work relations with
  other ICAO bureaux and sections.
• All this has to be achieved without compromising
  main activities and work priorities related to
  ICAO strategic goals and responsibilities.

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Thank you!