Founded in 2003

1
(No Transcript)
2
Facebookster Background

• Founded in 2003
• Offices in Lahore, Karachi, Fremont CA and
  opening soon in London
• Focus on social media marketing and advertising
• Pioneers in social media application development
  ( June 07)
• Over 150 development staff with primary expertise
  in custom application development
• Applications we have developed
• Almost 400 applications and digital media
  products completed for about 200 U.S.
  advertisers entrepreneurs
• For all types of social network platforms

The idea is simple Unify the industry leaders,
monetize the application universe and provide
solutions for advertisers.
3
Facebookster at a Glance
Opportunity

• Brands live within the largest social community.
• Users welcome brands in their online social
  environment.
• Brands and users interact and engage on a daily
  basis.

• Facebookster specializes in connecting brands and
  businesses with the right targeted customers. Our
  specialized development framework (LEADS)
  solution helps you
• Extend your reach in multiple social media
  networks through exciting engaging applications,
  widgets and digital media units
• Find, engage, acquire and connect to new
  consumers interested in your brands, products
  and business on social networks
• Collect detailed profile data on consumer and run
  successful branding and promotional campaigns and
  programs
• Our easy to use proprietary enterprise media
  management system lets use web services admin
  panels to help you upload your content manually
  or import in batches from your existing website
  or database

4
LEADS Our Proprietary Development Framework

• We create Web 2.0 links (Revenue Gateway,
  Twitter, Offerspal, Paypal etc)
• We design viral loops revolving around the news
  feed, the mini-feed and invite request etc.
• Measuring and analyzing user behavior is vital to
  the constant improvement
• Creating a great user experience for users.

Vendor Links Creating Web 2.0 links for
interconnectivity and interactivity with other
important web vendors
Engagement Our developers and designers emphasize
engagement by building customized viral hooks
into the applications
Accountability Customized analytics systems that
gather user behavior data
Delightful Designs We aim to deliver a great user
experience we not only focus on design and UI,
but also on workflow
Server Free Sever Space for the deployment of
application
5
Link? - Platform Agnostic Development
LinkAllows cross-platform content distribution
on different social networks (bebo, facebook,
MySpace etc.)
messaging
branding
ranking
dating
poking
chatting
gaming
polling
Link helps deploy highly scalable social
applications as rich media ad units across
multiple social platforms, write once and deploy
on all social networks.
gifting
points
quizzes
leaderboards
Link Solutions
6
Social Media Application Types

• Value - Applications which provide users relevant
  and useful information,
• Long shelf life
• Regular Interactions
• Engage users/members for real time information
• Examples include Opinionated and actionable
  financial content by Stockhouse featured
  columnists.

7
Social Media Application Types

• Growth - Applications to gather as many users as
  possible.
• Awareness for new products or services
• Hopes of being able to sell or monetize the
  application
• Use traffic as the selling point and use the.
• Allows people to swap /trade/buy items.

8
Social Media Application Types

• Brand - Application for brand awareness and
  affinity form use the following hooks
• Games or puzzles or badge visuals to catch
  attention
• Examples include applications that brings news
  headlines from the companies website
• Link up to Brand Page on network.

9
Facebookster Accountability Panel

• Facebookster accountability panel allows clients
  to clearly see performance results of the
  applications across social platforms and
  demographics.
• The dashboard features detailed engagement
  metrics, viral statistics and user conversion
  funnels.

We are analytics and measurement driven with
strategies designed to
10
Building Brand Engagement Affinity in Social
Networks
We understand your strategy and planning needs
and that there are two sides to a click

• Social Media Application allow brand and
  businesses to cater to social promotional
  channels
• email distribution
• fan-based viral marketing
• Brand pages
• Target Users interface with the applications by

Your side We discuss your target market, its
behavior, your competition, your goals, your
return on investment
Your customers What are they looking for? What
are their needs? How do we get them to buy, give
information, act?
11
Facebookster Application Roster
IPhone applications
12
Flash Games Portfolio
Board Game
Sport Game
Fire Game
Board Game
Race Game
Board Game
Ball Game
Card Game
A look at the state of virtual flash games since
the hype wave began, roughly May 1, 2006, with
the cover of this Business Week...
Painting Application
Flash Animation
13
Facebookster Genres
Business type application
Facebook application is the new-fangled trend of
making money online. The social networking
industry has boomed in the recent years giving
way to investors to earn by creating their
applications and using it for commercial
purposes.
Applications in which uploading their own
pictures and other items
14
Facebookster Genres
Fun application
Facebook, today, stands as the largest and a
gigantic social networking platform which has
given an open end opportunity for application
developers to use their applications for
commercial purposes such as ecommerce and
advertisement.  
Non-Profit Organization Work
15
Facebookster Genres - MySpace
Are you in need of a custom OpenSocial
application for social network? We are happy to
build even the most robust opensocial
applications to help promote your company in the
realm of social media across any social network.
16
Facebookster Genres - Bebo
It has been a privilege for Facebookster be the
first company to ever to initiate Bebo
application development since the inception of
Bebo itself. We started as a newbie and today
occupy a world-leading position in the Bebo
application development industry. Our experts and
their expertise make it worthwhile for you to get
a Bebo application developed and earn loads
through it.
17
Facebookster Genres Other work
Social Networks
Job Portals
E-commerce
18
Facebookster Genres Other work
Photo / Video / Tv Portals
Others
19
Facebookster s Application Development Process

• We start by understand and analyzing your
  requirements
• Discussion and Brainstorming about the project
  with team members.
• Based on your requirements we finalize the
  Statement of Work
• Designer conceptualizes and designs pages which
  are sent to you for approval.
• Once approved, coding begins.
• Coding is done by one or two Senior Developers
  with a Junior Developer for assistance in
  collaboration with a project manager.
• Once coding is completed or during the process.
  Design and code are integrated to bring
  functionality to the application.
• Code and application is checked by our QA team.
• Once approved, application is setup on server and
  made live on Facebook.

20
Facebookster at Work
Facebookster believes that it is a peoples
company which is made by and for people. Our
team, a group of people highly skilled and
motivated in their area of practice, makes it
possible to provide innovative, fresh and
understandable solutions to our customers. We
make it possible for our clients to get an
ultimate level of satisfaction by providing them
pioneering and unique software development
services.

• Team of over 150 certified developers
• Team of over 20 Project Managers
• Team of over 35 Project coordinators
• RD Dept to keep up with New trends
• QA Dept (ISO Certified)
• Robust Infrastructure with Dedicated Servers
• Network administrators
• Security Specialist

Every individual of the team that Facebookster
possesses has sufficient experience in software
design, development and implementation to meet
your requirements well.
21
What clients say about us
Facebookster is trusted by
In the increasingly complex social media world,
your strategic partnerships and collaborations
matter more to produce memorable and alluring
user experiences to increase brand affinity.
Facebookster being an expert in social media
marketing technology has helped us delivered real
results when we hired them for Royal Opera house
campaign. Ian Smith Executive Creative
Director at TeamOne.
"The team has both experience and quality, both
in development and of harnessing technology and
innovation. Bottom Line Smart Guys that 'get
it'." Harvey Shults CEO of PC Power
"Possibly the coolest Facebook application
developers to date James Fring Facebookchannel
It is always a pleasure to work with
Facebookster. I worked with them on my facebook
app. They were so good I had to work with them
again for my Bebo app. I highly recommend working
with this company. They have a lot of expertise
in social site applications. I will work with
them again very soon. Adoree Durayappah Founder
CheekyCommentsCards
22
What clients say about us
Facebookster is trusted by
"This is a sophisticated app and a lot of fun to
look at and play with. Take it for a drive you
will be blown away!" Ecards Pro
The Facebookster team was great to work with.
They had a lot of knowledge with facebook.
Anytime I wanted to talk to them they were always
available on Skype day or night and by phone too.
One of the best providers I have worked with on
Elance. I highly recommend them. Marc David
This service provider exceeded our companies?
Expectation by far, there were not only good at
what they do but using their own initiative all
the time, their communication skills were
fantastic and we were kept informed via email all
throughout the project. We were looking for a
company to do most of our future developments on
further projects and I strongly believe we have
found the perfect match. I would most strongly
recommend this company to the extent that change
from your current company you are using if you
cannot give them a 5 star rating. Riaz Vali Print
Media
Great guys to work with I could not be happier
with my 3rd project Chris Siglin PickrSet
23
Facebookster is trusted by
Featured Clients
24
(No Transcript)