Title: Quality
1MTR Foods Ltd.
QUALITY THROUGH PRODUCTIVITY
2Our Mission
To provide
Authentic Indian vegetarian Food
Experience
to the consumers across the World
3MTR Foods Pvt Limited
Today Menu
Presentation Structure
Our Company
Quality an Obsession
Quality Productivity
Technology Systems
4The Genesis
Our Company-Heritage
- Started as Brhamins coffee bar
- Founded in 1924 Started as a family restaurant
which grew to become a tourist attraction in
Bangalore - Mavalli Tiffin Room MTR
- Quality then meant
- Hygiene- Sterilized silver crockery cutlery,
exit thro kitchen see to believe concept - Purity of ingredients used
- Great taste.
PURE PERFECT
5The Obsession
Our Company-Heritage
- Unwavering obsession to Quality.
- Restaurant took extreme step of shutting shop
,than compromising on quality to reduce prices in
line with Government order.
6QUALITY DEFINITION
- Quality as defined in ISO standard
- Stated Needs Implied Needs to be met
- For MTR Quality Pure perfect i.e. it means
- Hygiene
- Nutritious
- Convenience
- Natural / no additives
- Available at the corner store
- To meet requirements of wider section of
population - Value for money
7QUALITY A WAY OF LIFE
- Policy
- WE, AT MTR FOODS LIMITED ARE COMMITTED TO
MANUFACTURE AND MARKET FOOD PRODUCTS OF HIGH
QUALITY, HYGIENICALLY PROCESSED USING
STATE-OF-THE- ART TECHNOLOGY WITH THE FOLLOWING
OBJECTIVES. - CREATION OF MTR BRAND SYNONYMOUS WITH
QUALITY AND FOOD SAFETY. - CONTINUOUS IMPROVEMENT BY TOTAL COMMITTED
PARTICIPATION OF ALL. - SATISFY THE CHANGING NEEDS OF CUSTOMERS FOR
TOTAL DELIGHT. - CONTINUALLY IMPROVE THE EFFECTIVENESS OF
QUALITY AND FOOD SAFETY MANAGEMENT SYSTEM.
8QUALITY THROUGH PRODUCTIVITY A WAY OF LIFE
- HYGIENE
- This parameter has been made in to a productivity
- norm through a hygiene score card.
- Personal hygiene of employees
- Production environment hygiene
- Machinery cleaning protocol
- Each work area is rated by an independent team
- and reflects in balance score card.
9QUALITY THROUGH PRODUCTIVITY A WAY OF LIFE
- NUTRITION-PURITY
- This parameter has been made in to a productivity
- norm through Purchase and RD KPI-
- Control of value chain
- Devoid of adulteration
- Known source
- Testing and storage
10Farm to Fork Quality Assurance
MTR CONTROLS ENTIRE VALUE CHAIN
Consumer
- Web based feedback
- System
- 100 Traceability with
- SAP ERP system
Sourcing
- Tie ups with farmers to grow exclusively for
MTR - Quality control begins
- at Farms
Manufacturing
- Integrated Facility with 100
- In house manufacturing
- State of the art testing
- equipment
- GMP in place
11QUALITY THROUGH PRODUCTIVITY - A WAY OF LIFE
- Convenience
- This parameter has been addressed as product
- Type/ category
- Instant Mixes Vermicelli Limited cooking
- Meal compliments Papad pickles
- Spices spice blends Masals chutny powder
- Frozen Foods Heat and eat
- Ready To Eat
- Desserts Ice Cream sweets
- In all about 280 SKUs. This addition of product
under - each category is a KPI for the group.
12QUALITY THROUGH PRODUCTIVITY - A WAY OF LIFE
- Availability
- Domestic
- CFA concept-
- East Chennai, Tirupathi, Vijayawada, Bhuneshwar,
Kolkata Gawhati - West Kozikhode, Mumbai Ahmedabad
- Central Hyderabad Indore
- North Delhi and superstockiests at Jaipur, HP,
JK, Haryana Chandigarh - Karnataka Factory ware house itself as CFA
- Overseas
- Consignee agent in each country
13SUPPLY CHAIN
FACTORY- BANGALORE PRODUCTION FACILITY
CFA
EXPORTS
RDS
1.Defence (Troops) 2. CSD 3.Metro Mall
Inst Supp Caterers
Retailers
Wholesalers
Caterers
Consumer
14QUALITY THROUGH PRODUCTIVITY - A WAY OF LIFE
- The supply chain has KPI to measure productivity
- Demand Vs supply
- Variety Fill / Line fill
- Volume fill /Case Fill
- Economy of supply
- Carry Forwarding cost as freight
- Wrong supplies
- Wastages as of sale
15QUALITY THROUGH PRODUCTIVITY - A WAY OF LIFE
- Value for money
- Consumer acceptance
- Share of earnings category wise
- Power product
- Typical price range
- Vermicelli-Rs 40/kg
- Sweet mixes Rs 35/300gms
- RTE Rs 45/250gm i.e. for 2 adults
- Heat Eat Rs 45/250 gms i.e. meal per head
- Spice spice Blends Rs 30/200gms
16QUALITY THROUGH PRODUCTIVITY - A WAY OF LIFE
TYPICAL KPI OF PROCESS UNIT
- BOM Vs Issues
- G.P SKU
- Capacity Utilization
- Cost Variation
- Sales comparison
- 8 -D Complaints
- Production Analysis
- Order fulfillment status
- Absenteeism
- Working Cost Analysis
- New Product introduction
- Physical Stock Differences
- Yield Analysis
17QUALITY THROUGH PRODUCTIVITY - A WAY OF LIFE
- Human Productivity
- Production Labour Cost/CB or Kg
- Sales Marketing sales cost /head as
- of turnover made by
individual - HR KRA i.e. volume value
- contribution category wise
18QUALITY THROUGH PRODUCTIVITY - A WAY OF LIFE
- Technology systems A culture
- ISO 9001 HACCP certified now ISO 22000
certified. All are part of the system - 1st Indian Food Company to implement ERP system
SAP in record 3 months and SAP award winner - 1st Indian food Company to be awarded by Prime
Minister for technology absorption. - Always a winner of honest tax payer award.
19WE ARE TODAY
- Fast Growing Company with annual growth rate of
30 over the previous year. - Offer a wide range of convenient vegetarian
Indian food products across the globe USA,
Europe, Middle East, Asia, Australia Japan. - Market leaders in Ready-to-Eat, Heat Eat
curries meals in India. - Among the top 5 value added Foods brand in India
20SIGNIFICANT LEARNINGS -3 Ps
- PASSION PENCHANT
- Without passion and personal commitment no goal
can be achieved. - PERSEVERANCE
- Perseverance has to have a holistic approach. In
other words one update on the worlds best
practices and latest technological developments
so that the leadership is sustained. - People
- People asset needs to be nurtured and developed
to absorb technology, imbibe culture and develop
passion for Quality.