Seamless Content Consumption Using Media Bundles

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Seamless Content Consumption Using Media Bundles

• Cuneyt M. Taskiran
• Senior Research Staff
• Motorola Inc.

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Current Delivery Paradigm
Content bound to delivery channel and target
device
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Emerging User Requirements

• Help me access the Long Tail
• Make videos available anytime, anywhere
• Connect me to my community
• Show me interesting commercials only

4
The Media Bundle Concept
similar
temporal predecessor
CNN Sports Bears face Seahawks, who've been
where they want to go Jan 11, 5pm
User captured clips from the game Jan 15, 2pm
low-res version
action
Save program to PVR Jan 14, 3pm
similar
action
SI.com Bears vs. Seahawks Play-by-play and game
stats Jan 16, 3pm
Buy tickets for next Bears game
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Seamless Content Consumption
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Summary

• The way video is delivered and consumed is
  undergoing a radical change
• Convergence of video and data silos will enable
  new media consumption experience
• SCC approach based on media bundles holds promise
  for such an experience