Introduction to Health Education and Wellness Chapter 10

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Introduction to Health Education and
WellnessChapter 10

• By Richard T. Patton

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Changing Behaviors
Habit is habit and not to be flung out the
window by any man, but coaxed down the stairs a
step at a time. Puddenhead Wilson
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Behaviorism

• ABC Approach
• (antecedents, behavior, consequences)
• Reinforcement-positive or negative
• Aversive punishment
• Respondent Conditioning
• Operant Conditioning
• Reinforcement Hierarchy

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Behavior Modification

• Increase the frequency of a behavior by rewarding
  it
• Decrease the frequency of a behavior by punishing
  it
• Successful with highly motivated individuals

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Behavior Change Techniques

• Positive reinforcement
• Negative reinforcement
• Prompting fading
• Shaping
• Chaining

• Differential reinforcement
• Satiation Restraint
• Overcorrection
• Time out
• Response cost

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Motivation

• Internal Drive that causes action
• Belief System regarding behavior
• Decision/Commitment
• Plan of Action
• Persistence in performing the behavior
• Attitude regarding the Behavior/Results

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Self Management Health Behavior
Client-Centered Programs

• Self-monitoring
• Stimulus Control
• Self-reinforcement/punishment
• Alternative response training
• Biofeedback