Behavioural Change and the South East Plan

1
Behavioural Change and the South East Plan

• Alistair Fulton
• South East England Regional Assembly
• Infrastructure Summit
• Reading, September 29th 2006

2
What Do We Mean by Behavioural Change?

• Changing the way we use and manage resources
• Changing the way we dispose of resources
• Learning to reduce consumption
• Managing demand
• Changing the way we spend
• Changing the way we plan

3
Key Areas for Behavioural Change

• Energy Consumption
• Water Consumption
• Waste Production
• Transport
• Affordable Housing
• Sustainable Construction
• What Happens If We Dont Change
• The commitment to stabilise the regions
  ecological footprint will not be delivered

4
What are the Benefits of Behavioural Change for
Implementing the Plan

• We can make more effective use of scarce
  resources
• We can make more effective use of limited
  funding
• We can manage existing infrastructure assets more
  effectively
• We can tackle some of the major threats to
  quality of life in the region
• We can provide more durable growth

5
Building a Consensus Around the Need for
Behavioural Change

• Behavioural Change will need active participation
  from a wide range of national, regional and local
  stakeholders as well as actions from individuals.
  Key people to influence include
• Government
• Central Government
• The Regulators
• Regional Agencies
• Local Government
• Business
• The Utilities
• Construction Industry
• Transport Sector
• Domestic
• Households
• Children