Strategic Planning Creating Positive Action

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Strategic PlanningCreating Positive Action

• 2007 Oregon/Washington
• Society of American Foresters Leadership
  Conference

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Session Objectives

• Build on your working knowledge of effective
  organizations in relation to the critical work of
  Society of American Foresters in the Northwest.
• Understand the benefits of, and begin development
  of a framework for your long range strategic plan.

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Agenda

• Agenda Session Objectives
• Effective Organizations
• 3 Functions of Associations
• Trends, Strategies, Who We Serve Why
• Mission Statement
• Vision Values

• Priority Issues
• Statements of Intent
• Strategies
• Implementation of Strategic Plans
• Engaging Key Decision Makers
• Priority Actions 3 Months
• Closing Comments

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Effective Organizations
Goals
Working Environment
Procedures
Tensions
WSU Cooperative Extension
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The Three Roles of Associations

• Influence
• Information Exchange
• Services and Products to Members

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Why is Strategic Planning Important?

• It unites energizes associations through the
  joint creation and implementation of a shared
  vision

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War Stories

• A couple of war stories from yours truly
• What have been your experiences with strategic
  planning?
• What was good?
• What could have been improved?
• Did it work?

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Getting the Juices Flowing

• Ask yourselves these over-Arching questions
• What are the top 2 trends facing this Chapter of
  the Society of American Foresters?
• Who does this Chapter of the Society of American
  Foresters serve and why?

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Vision Values

• Answer these questions
• For the Vision What will be the greatest
  accomplishment of this Chapter of the Society of
  American Foresters over the next ___ years?
• For the Values Why are you here? What made you
  take the step of joining the Society of American
  Foresters?

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Mission Statement

• Format Mission of the ______ Chapter of the
  Society of American Foresters is to (what) for
  (whom) by (how)

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Priority Issues

• Identify the top priority issues in the
  association by asking yourself
• If we only had the time, money and energy to
  work on one critical issue
• Then one other
• Individuals share their entire list with their
  team

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Words Have Power

• Getting the words right is not enough!
• Be aware of action words and ensure that everyone
  understands their meaning
• Develop
• Enhance
• Increase
• Provide
• Ensure
• Any Others?

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You Have My Permission
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So lets give this a try.

• The Big 6 National SAF Outcomes
• A Strong Forward-Thinking Organization
• Enhanced Service to Landowners and Employers
• Enhanced Service to Society at Large
• Effective Engagement in Forest Policy
• Enhanced Professional Education, Performance, and
  Leadership Capability
• Development and Sound Stewardship of SAFs
  Resources

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Statements of Intent

• Draft a at least 3 statements of intent
  (measurable goal) for each national outcome.
• Format By Date the Issue will Have this
  Outcome
• Group discussion, consensus on statements of
  intent

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Strategies

• Write down two key strategies the association
  should utilize to achieve the statement of intent
• Discussion selection of key strategies to
  research develop further

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So, How Did It Go?

• Lets talk about your good work.
• Any A-Ha moments?

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Staffing and Budget Needs

• Identify, discuss and record recommended
  staffing, volunteers and budget to help implement
  the plan.

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Key Decision Makers

• Identify, discuss and record key decision makers
  that need to have a copy of the strategic plan
  and help you implement it.

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Action Register

• Identify agreed to actions to implement in the
  next three months to improve the organizational
  health of the Society of American Foresters in
  the Northwest.

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Any Questions?

• Closing thoughts?
• Sermons?
• Tirades?
• SeriouslyIm all ears

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In this world the one thing supremely worth
having is the opportunity to do well and worthily
a piece of work of vital consequence to the
welfare of mankind.Theodore Roosevelt
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Washington State Conservation Commission

• Stu Trefry
• Puget Sound Regional Manager
• PO Box 47721
• Olympia, WA 98504-7721
• Telephone [phone]
• Fax [phone]
• Email stu.trefry_at_scc.wa.gov