Enabling Technologies for EBusiness

1
Enabling Technologies for E-Business
BusinessNot just a telephone and notepad
anymore!
Enabling Technologies
2
Technology Predictions that Missed the Mark

• Ken Olsen, CEO of DEC at World Future Society
  Convention 77, There is no reason for any
  individual to have a computer in their home.
• Lotus developed in 84, in 88 tried to sell to
  Microsoft for 12 million, Microsoft offered 4,
  in 93 Lotus Notes generated 100 million in
  revenue, 95 IBM bought Lotus for 3.5 billion
• IT executives at the Gartner Groups Expo 95
  revealed that less than 20 had anticipated in
  85 that PCs would become dominate desktop
  devices or that in 90 that Microsoft Windows
  would be the dominate OS Atler p.35

3
Six Functions of Information Technology

• Capture
• Transmit
• Store
• Retrieve
• Manipulate
• Display

• Keyboard, bar code scanner, document scanner,
  optical character recognition, sound recorder,
  video camera, voice recognition software
• Broadcast radio, TV via regional
  transmitters,cable TV, satellite broadcasts,
  telephone and data networks, fiber optic, fax
  machine, email, voice mail, internet
• Paper computer tape, floppy disk, hard disk,
  optical disk, CD-Rom, flash memory
• Paper computer tape, floppy disk, hard disk,
  optical disk, CD-Rom, flash memory
• Computer and software
• Laser Printer, computer screen

Alter, p.23
4
Convergence of Computing and Communications
Processing
Transaction
Telephone
Local area networks
Voice Mail
Wide area networks
Fax
Telegraph
Computer
Electronic mail
Satellite networks
Convergence of computing and communications
Cable Television
Pagers
Via air
Radio and TV
Pay-per-view
Cellular Telephone
Video Conferencing
Broadcast
Transmission
Alter, p.27 Kleindl, p. 31
Voice and
Video
5
Technology Trends Enhancing Possibilities in
E-Marketing

• Greater miniaturization, speed, portability
• Greater connectivity and continuing convergence
  of computing and communications
• Greater use of digitized information and
  multimedia
• Better software techniques and interfaces with
  people Atler, p35

6
E-Business Infrastructure

• Infrastructure the basic structure that allows a
  system to operate. Including lines, browsers,
  computers, servers, etc.
• Bandwidth the line limit for digital information
• BPS bits per second unit of measure for
  transmission speed
• Browser is the interface between the Web content
  and the user
• Domain name the name that is used to access an
  internet site
• Firewalls are security measures designed to
  prevent hackers from gaining access through a
  server to a Web site.
• ISP Internet Service Provider, the means of
  going online or linking to the Internet backbone
  that Internet users must have.

7
Internet Protocols

• TCP/IP Is a set of transport control protocol
  standards that are used on the internet.
• E-mail Allows for the transport of text between
  users on the Internet
• Transparent and integrated into Internet
  applications
• FTP Allows computer files or software to be
  transferred online, also allows for attachments
  in email
• Telnet Allows a computer to connect to another
  computer system, in essence becoming one of their
  terminals allowing for data packet exchanges.
• USENET a place for online discussions like a
  chat room Kleindl, p.26

8
Worldwide Web Protocols

• WWW Set of standards that allows hyperlinks and
  graphics to move through the Internet
• HTTP Protocol on the Web that allows linking to
  other sites and retrieving of information
• HTML Text-based markup language set of codes
  allowing for fonts, position, colors,etc
• VRML Displays and rotates 3-D models
• CGI Interface linking other programs to Web
  server, ex when form used to collect info
• URL Address that is used to find a site at a
  server on the Web
• SET Protocols that allow secure purchases on
  the Internet Kleindl, p. 37

9
Home Internet Delivery Options

• Modem Modulating/demodulating changes analog
  signals to digital and back. Used to connect
  twisted pair phone lines.
• T1 or T3 Carrier line allows digital
  information to be sent
• DSL Digital Subscriber Line allows digital
  signals on twisted pair phone lines (DSL modem)
  ex. Bellsouth
• Cable Used with coaxial (TV) cables and cable
  modem ex. Comcast, Knology
• Direct Broadcast Satellite Data moved from
  Internet backbone to satellite gateway and then
  bounced off the satellite to small dish. Requires
  return line through phone line
• G3 Cellular Phone Allows information to be sent
  digitally, broadband connection to any device
  that can access cellular network Kleindl,
  p.30-31

10
Web Browser Languages and Plug-ins

• HTML Allows for fonts, positions, colors etc.
• DHTML Allows for movement and layering of text
  and images multimedia effects
• XML adds intelligence to pages rendering
  integration less of a problem
• JAVA Allows for programming applets
• Plug-Ins (Examples)
• Video downloads and plays video Apple
  Computers QuickTime
• Video and Audio Streams in video and audio
  RealNetworks
• Multimedia Streaming multimedia and interactive
  games Macromedias Shockwave, Coldfusion
• Chat Real-time text conversations GlobalChat
• IP Telephony/VoIP Phone calls over the Internet
  Envisions Click2Coach demo, Skype Kleindl, p.
  38

11
Whats Slowing Down Innovation?

• Unrealistic expectations
• Difficulty building and modifying information
  systems
• Integration of different systems
• Organizational inertia and resistance to change
• Difficulty anticipating future Atler p. 35

12
Whod a Thought

• Wired homes wireless networked homes
• Lost and need directions GPS in cars
• Satellite linkups ex. telemedicine
• Chips implanted in family pets
• Dick Tracey watches/Wireless handhelds
• Consumer created records/newspapers
• Consumers designing computers, clothes, creating
  personalized childrens books

13
Geek Gadgets becoming Mainstream
Phone, Email, Web, Camera, MP3, IM,PDA
Biometric PCMCIA fingerprint password
Swiss Army w/ USB
Digital photo frame
Watch, PC, PDA
14
Back to the Future

• VoIP rendering long distance phone companies
  obsolete ex. Skype, Net Meeting
• RFID collecting customer data information down to
  the item level ex. Walmart and Target at the
  pallet level
• Everyone has their own PDA /GPS communication
  devise that they wear on their wrist (PC watch)
• Customer profiles stored on smartcards associated
  to your wireless telecommunication (cell phone or
  watch)
• Cell phones with wireless smartcard technology
  that you can pay for items ex. Samsung, Nokia
• TV access on your cell phone. Ex. Mobil Broadcast
  Service Initiative
• Technology allowing for personalized billboards
  ex. EyeWonder, rfid potential ,privacy/rfid

Stay Tuned