Corporate Advisory Group Report

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Corporate Advisory Group Report
IEEE - SA Standards Board September, 2006 Chuck
Adams
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CAG Focus

• Transition from Operational Infrastructure
  Development to Strategic Focus
• IEEE-SA International Strategy Development
• Marketing outreach
• Developing diverse geographic industry
  participation
• Awards Development
• 2006 Corporate Standards Board Award Motorola
• Corporate Standards Sponsor Award
• Seven entity projects and five approved standards
• New Project on Standards Board Consent Agenda
  (P1825)

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IEEE CAG Strategic Focus

• Global Industry Standards Development
• Establish infrastructure for global
  standardization.
• (Community / Infrastructure / Liaisons /
  International Outreach)
• International Standardization Adoption
• Deploy industry accepted global standards into
  international standards bodies.
• (ISO-IEC-ITU Coordination / International
  Strategy Guidance)
• Standards Life Cycle Management
• Extending industry standards value beyond
  publication.
• (Marketing / Compliance / Certification /
  Marking / etc.)

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Standards Life Cycle Management
and
Stds. Development
Market Success

• Branding
• Trademarks

Company Investment in Standards
Development, Marketing, Product Development and
Implementation
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Marketability Ad Hoc

• Joint CAG / ISTO Activity
• Create business case, including funding model
• Identify projects appropriate for conformance /
  interoperability initiative
• Review business case with SA BoG in December