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where is plain english

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Attracts the reader in the first place. Prof. Stehlik ... S. Hammond, Ralph L. Keeney, Howard Raiffa, Harvard Business Review, September-October, ... – PowerPoint PPT presentation

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Title: where is plain english


1
where is plain english ?
2
Baileys course.
  • Follows commonsense rules
  • Is easy to read
  • Has impact
  • Attracts the reader in the first place

3
likes to travel with Style
  • Common words
  • Contractions
  • Pronouns
  • Active voice
  • Proper tone

4
and readability.
Are these good stats for an assignment? 5
Passive 42.1 Ease 12.0 Grade Level
5
Has Visual Style
  • AGENDA
  • WOODSTOCK BUSINESS CONFERENCE
  • New York City
  • Pfizer Building
  • 235 East 42nd Street
  • 11th floor
  • October 21, 1999
  • 745 am to 915 am
  •  
  •       Welcome and pre-meeting business Nolan's
    letter
  •       Self-introductions
  •       Goals of the meeting Woodstock Business
    Conference - Mission Statement
  •       Opening Prayer
  •       Scripture Reading First Letter of Paul
    to the Corinthians 13 1-13
  •       Quiet reflection on Scripture (5 minutes),
    followed by sharing of insights
  •  
  • TOPIC World View of "Horizon" and the Role it
    Plays in Business Decisions
  •  
  • Understanding that we are limited in what we can
    know and what we care about at any particular
    time. That limit is our worldview or "horizon."
  • Adskjfalkjsdfalksjfd
  • Aslkjfalskjdfa
  • Slkdjfalskjfla
  • Aslkjdfalskjfd
  • Aaslkjfdalskdjflasjfalkjsfdladaljfdslaksjfd
    laskjfdla

6
Has a big idea!
Has a BIG IDEA!
7
Dispels the myths
  • Ending with a preposition
  • Beginning with And or But
  • Splitting Infinitives to always be or always
    to be
  • Grammar, grammar and more
  • Simple
  • Parallel structure
  • Agreement
  • Commas and more dots and dashes

8
Can we write and speak in the same voice?
yes
9
Start with the Audience
  • Meet Audience Needs
  • Research, Profile Sense
  • Prewrite, Plan Draft
  • Outline, Storyboard Rehearse
  • Adjust for the Environment
  • Formality, Tone, Size

10
Prewrite, Plan Draft
  • Brainstorm
  • Get clarity of purpose
  • Think Reader/ Listener
  • AIM
  • Audience
  • Intent
  • Message

11
Use the Templates
  • Fill in the blanks
  • Look for a logical pattern
  • Tell the story
  • Build in transitions
  • Open and Close with a bang

12
Lets try it!
  • Who are we?
  • Org. Comm. Class Spring 2002
  • How many?
  • 25
  • Gender?
  • 6 Female
  • 19 Male

13
Audience data
  • 3 Freshman
  • 15 Sophomores
  • 4 Juniors
  • 2 Seniors
  • 1 Transfer

14
Majoring in.
  • 9 Finance related
  • 3 International Bus.
  • 1 Actuarial Science
  • 1 Marketing/IB
  • 1 Accounting
  • 1 Economics
  • 9 Undecided

Accounting
Marketing
Finance
15
With career goals
  • 3 law
  • 1
  • 1 own business
  • 1 Actuary
  • 1 be happy at my job
  • 18 undecided

16
And speaking.
  • 13 students speak languages other than English
  • 5 Chinese (Mandarin Cantonese)
  • 3 Spanish
  • 1 German, Farsi, French, Hebrew, Japanese,
    Korean, Latin, Russian and Tamil

17
Technologically savvy.
  • 12 comfortable
  • 6 can talk a good game
  • 6 learning
  • 1 no answer
  • Word 4.0
  • Excel 3.1
  • PowerPoint 2.3

18
Feeling confident. About speaking in public
19
(No Transcript)
20
And less confidentabout business writing
21
(No Transcript)
22
With a lot on your mind
  • Job
  • Money
  • School grades
  • Sex, romance
  • Socializing w/friends
  • Other
  • Order of Concern
  • 5 Money (7)
  • 4 Sex, Romance (9)
  • 3 Socializing (10)
  • 2 Job (18)
  • 1 School (23)

23
Putting it into practice
yea....let's go to the video tape
24
Assignment 1 Prepare for Wednesday, January 30th
  • Should have read Bailey, 1, 3, 11
  • Email and examples
  • Think of a short memorized piece for presentation
  • Prepare a short narration for the class .hint
    think audience
  • Pick a place to observe

25
Finale
  • Write 3 impromptu questions you would like your
    peers to answer
  • Be creative
  • Think interests of the audience
  • Sports, Current Events, Politics, History,
    Fashion, Movies, Science, Technology, Books,
    Theatre, TV, Finance, Art, .keep
    thinking..
  • .abstract.

26
Bonus Site Great Speechescheck it out
http//www.pbs.org/greatspeeches/timeline/index.ht
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