Websites should not be allowed to collect any information on website visitors without the visitors k

1
Group 4

• Websites should not be allowed to collect any
  information on website visitors without the
  visitors knowledge.

Andy Freeman, Scott Hunter, Darnita Martin,
Geoffrey Rodgers
2
Privacy Issues

• Transferring information unknowingly to many
  websites
• Cookies
• Various info stored on visitors hard drive
• Tracks name, number of visits, content, etc.
• Anonymous Profile Data
• Web Browser
• Operating System
• IP Address ? Internet Service Provider

3
The Problem

• Cookies
• Unnecessary/extra info stored
• Often misused by unrelated sites
• Parents inability to control information
  gathered from their children

4
Problems

• Dep. of Defense purchased data from N2H2, an
  internet content filter for schoolchildren (Wall
  Street Journal 1/26)
• Insurance company can check if youve inquired
  about books on STDs, etc.
• Employer could have an interest in your online
  investments

5
Still Skeptical?

• The US Selective Service paid an ice cream parlor
  chain for its birthday list to locate
  unregistered 18 year old men
• FTC surveyed over 1,400 commercial sites
• 85 to 97 collected personal info
• 14 of those provided notification
• 2 gave notice via a privacy policy

6
Its all about you!

• Web merchants buy/sell your info
• Marketers peer into your habits
• Selling on the Internet(is) all about
  psychographics. You want to know what a consumer
  is thinking. Larry Footer
• Collection practices should be fully explained to
  consumers
• Consumers should be able to opt out of the
  collection process and/or sale of that info