CIPRs Action Programs

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CIPRs Action Programs

• Advocacy and Lobbying
• Research, Education and Training.
• International Affairs.
• Legislative and Regulatory Initiatives.

2
CIPR and Anti-Counterfeiting

• Coalition Based Strategy
• Improve Legal Regime
• Gap Analysis Lobbying.
• 4 Ds Detect, Desist, Destroy, Deter.
• Joint Public-Private Enforcement.
• A Common, Cross-Industry Agenda.

3
CIPRs Unique Deliverable
Relationships with IPR Decision Makers Direct
Results for CIPR Members
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CIPR Case Study Philip Morris Companies

• Trademark Support Apollo Soyuz.
• Global Brand Integrity Program.
• Research Counterfeits and Contraband in Ukraine.
• Investigations Enforcement Latvia.

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CIPR Case Study Philip Morris Companies
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CIPR Case Study Philip Morris Companies / Latvia

• Cross-border Contraband and Counterfeits
• 60 million cigarettes (3 million packs) transited
  Latvia in last two months.
• Corruption and Organized Crime.
• Authorities seize two large shipments of fake
  Marlboros BHs with CIPR assist.
• GOL Policy Counterfeits warehoused - no arrests
  or court actions on counterfeits.

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CIPR Case Study Philip Morris Companies /
Latvia

• Build a coalition of honest government officials.
• Persuade Security Police to issue destruction
  orders and shortcircuit court procedure.
• Organize public destruction event.
• Win-Win
• New GOL Policy on Counterfeits.
• Security umbrella for police and private
  investigators.
• Fake products destroyed!
• GOL, Police Industry share credit.

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Partnership with Interpol

• Join with CIPR and other Coalitions.
• Clear Instructions to IP Owners. Active
  cooperation on investigations and intelligence.
• Access to Interpol country representatives
• Focused High-Level "Advocacy" with Member
  Governments Enforcement Authorities.
• Opinion Leader/Media Education. (Credibility!)

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The Case for Optimism

• Political leadership awakening to crisis.
• WTO membership A strategic imperative.
• Domestic brand owners embracing IP.
• Trademark owners facing facts and telling the
  truth. (Shared accountabilty!)
• CIPR credibility, leadership and capacity
  established FSU-wide.

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WWW.CIPR.ORG

• Washington DCLondonMoscow
• KyivRigaChisinauAlmaty
• Contact Peter.Necarsulmer_at_CIPR.ORG