Title: Company Presentation
1Company Presentation Ronald R. Carney President
CEO
Proprietary Confidential
2Mission
The Experience Management Company
- ______________
- Enhancing experiences
- and driving profitability through
- Identity Management innovation______________
3What Is GOTM?
- ______________
- A suite of secure RFID business solutions for the
leisure entertainment industry powered by
SmarTTender ______________
4System Capabilities
Feature-rich offering
- Our RFID wristband improves your guest experience
- Light weight, waterproof, and SECURE
- Disables when removed!
- Provides access to facility lockers
- Protects against under age drinking
- SmarTTenderTM Cashless purchasing
- Cumulative balance linked to credit card
- Declining balance for stored value pre-paid
cash - Integration into POS and ticketing systems
- Under age alert directly on POS
- Real time CRM data acquisition
5Experience Management
Via RFID innovation
GO RFID Wristband Your ticket, your walletthe
key to your locker
U.S. Patents 7,042,357 7,119,690 7,168,626
RFID Wristband
Security
Safety
SmarTTender Access and manage identifiers
associated with the users experience in the venue
IAAPA Best New Product 2006
6GO RFID Wristband
Worlds only secure RFID wristband
- Non-transferable, permanently disables when
removed - Passive RFID ISO 15963 (13.56 MHz)
- ISO 9001-2000 manufactured
- Environmentally tested
- NO sensitive information stored on band
- Customizable printing
- Patented design
- US Patent 7,042,357
- US Patent 7,119,690
- US Patent 7,168,626
7SmarTTender
Transaction processing software
- Local or hosted (ASP) solution
- Java/J2EE based with Oracle 10g
- PCI compliant software
- Features
- Multiple wristbands on an account
- Parent/child relationships
- Credit card accounts
- Stored value accounts
- Spending limits
- Default tipping
- Age verification
IAAPA Best New Product 2006
8SmarTTender (cont.)
Performance results
- The following transactions per second (TPS) were
observed while maintaining lt1 second server
response time
9API/GO RFID Reader
An integrated system
- Application Programmers Interface (API)
- Seamless integration to POS ticketing systems
- Transaction process unchanged
- GO tender type addition
- GO RFID reader
- Integrated to POS ticketing via API
- Controlled by the API
- Writes to wristband (activation)
- Reads from wristband (access control, purchasing
and check tab)
10Management Console
System administration
- Administrative tool for SmarTTender
- Establish pre-authorization and re-authorization
increments - Set credit risk threshold
- End-of-night batching
- View patron accounts
- Manage age restrictions
- Generate reports
- Sales per station
- Employee sales tips
- Guest activity
11Business Goals
Leisure entertainment industry
- Streamline operations
- Drive repeat attendance
- Improve onsite sales
12Streamline Operations
Addressing business goals
- Streamline process
- Simplify controls by eliminating cash
- Reduce fraudulent activity
- Eliminate shrinkage by removing cash
- Improve productivity
- Decrease cycle times and increase employee
efficiency - Reduce resources
- Automated tasks reduce headcount
- Decrease employee turnover
- Reduce training and employee skill level
requirements
13Raise Attendance
Addressing business goals
- Improve the guest experience
- Create a truly VIP feeling
- Drive repeat visit
- New marketing opportunities
- Wristband sponsorships
- Enhance advertising/marketing message
- Word-of-mouth improved guest experience
- Tailor marketing and service effort
- Guest purchasing habits
- Customer relationship management
14Increase Onsite Sales
Addressing business goals
- Enable faster larger transactions by
- Reducing (Transaction Friction)
- Decreasing cycle times
- Driving impulse purchasing
- Providing guests continuous access to purchasing
power - Simplifying credit card usage
- Mobile sales opportunities
- Expanding POS locations
15Transaction Friction
Wristbands pay their own way!!!
- Competitors seeing 18 spending increase on
wristbands - RFID credit card pilots yielding 15-20 larger
tickets
ISC (HMS) VIP area (mobile service, no vouchers)
Clear Channel VIP area (mobile service, no
vouchers)
ISC (HMS) VIP area (no mobile service, no
vouchers)
ISC (MIS) VIP area (mobile service, 50
vouchers)
Wet N Wild Full park (no mobile service, no
vouchers)
16User Feedback
Employee testimonials
- My line speed has increased significantly.
- Food Beverage Manager
- The GO system is great because I dont have to
spend as much time counting my drawer at the end
of the day. - Food Beverage Employee
- I like the GO system because it is easier and
quicker for me. - Retail Shop Employee
- Our guests who used the system last week, have
been coming to Guest Services asking for the
wristband! - Front Gate Employee
17User Feedback
Guest testimonials
click video above to view
- I love the convenience of not having to carry
anything around the park with me. - Its so easy, every park should have this.
- Its awesome just the way it is. I highly
recommend it. - This system is so perfect that it is going to
bring me back to this park next time I am in
Orlando. - I am very impressed. It made my stay here much
easier and more enjoyable. - You dont have to keep going back to your
locker to get money.
click video below to view
18Summary
Ready to GO
- Operation of GO is simple
- Wristbands pay for themselves through increased
per capita purchasing - Guests and staff enjoy the GO system
- GO enhances the Guest Experience and drives
profitability
19The Experience Management Company
Contact Information
Proximities, Inc. 1335 Gateway Drive Suite
2005 Melbourne, FL 32901 www.proximities.com
Ronald Carney, CEO 321-723-4985 x160