www'infomedica'se hlsa p ntet

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www.infomedica.se Good News about Health Care

• Infomedica AB
• Owned by the Swedish County Councils
• and Apoteket AB

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Infomedica Includes

• Over 400 documents
• Ask the Doctor
• Q A Bank
• The Human Body
• interactive encyclopedia of the healthy body
• Infomedica for Children
• Handboken a guide to health care

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Infomedicas Mission

• Promote health
• Empower patients
• Serve as an integral part of health care
• Serve as an independent public-service
  organization

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Target groups

• General public
• Patients and families
• Staff of health care, pharmacies, etc.
• Patient information centers
• Patient organizations and handicap associations
• Students and teachers
• Media

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Infomedica - facts

• 6 000 visitors per day
• 1.5 million visitors in 2002
• Ask the Doctor responded to 20 000 questions in
  2002
• Infomedica meets EU standards for quality
• Infomedica received two awards in 2002 and is
  nominated for another in 2003

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Production Process

• The author submits a manuscript
• The medical director reviews
• Editorial process
• Independent medical specialist reviews
• Editorial Board reads and comments
• Updated at least once per year

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Ask the Doctor

• Experienced GPs respond to questions from the
  public
• Responds within 7 days
• Anonymity guaranteed
• Free-of-charge
• Extensive QA bank
• All QA filed for at least 3 years

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Infomedica for Children

• Aims mainly at preschool and primary school
  children
• Illustrations and games
• Animated films

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The Human Bodyan interactive encyclopedia of the
healthy body with anatomical illustrations and
easy-to-read text

• How many bones in the body?
• Where is the cerebellum?
• How does the circulatory system work?

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News 2003

• Content will expand, nearly 1 000
• documents by end of 2003
• More documents on medications
• Promotion of The Human Body
• New section of self-care advice
• Two new films in Infomedica for Children
• Assessment of the website statistics,
  questionnaires and focus groups

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Reliable, Easy-to-Read, Free-of-Charge

• Public service
• Documents written by physicians, nurses,
  pharmacists, dentists and others
• Manuscripts revised and reviewed by several
  experts
• Updated at least once per year