Organized

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Organized By
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Line up

• Introduction
• Vision
• Qualitative objectives
• Quantitative objectives
• Special objective
• The theme and the official logo
• The Carnival Programme
• Grand Hikkaduwa Day
• Girliscious Thursday
• Rapture on the Sand
• A2 Meltdown
• Sun down Sunday
• The Artists of the Event
• Local artists
• International artists
• Marketing Promotions
• Local promotions
• Above the line
• Below the line

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• Introduction
• Vision
• To promote Hikkaduwa as the Entertainment Strip
  of Sri Lanka, thus developing it to as an iconic
  festive beach destination.
• Qualitative objectives
• Brand Hikkaduwa as an emerging Entertainment
  Stripe at both national and international level
• Build and develop the youth tourism segment
• Host an event of distinction that showcases the
  destination (Hikkaduwa) its local communities
• Develop a program that will optimize the regions
  historic and cultural resources to
• enhance economic development of the region
  through tourism
• Build strong and productive partnerships with
  regional stakeholders and local communities
• Enhance a positive image of Hikkaduwa
• Quantitative objectives
• To increase room occupancy of the establishments
  in the south coast up to Galle by 5-6 for the
  months of July/August.
• To increase the average revenue per visitor by
  15 for the year 2008.

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• The Carnival Programme
• To be organized by SLTPB and the HTSPA in
  collaboration!

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Beach Parade

• Takes the form of a procession with all
  participants in fancy dress. The theme of this
  fancy dress will be Welcome to summer, the Sun
  and The Sea.
• Entries will be invited from individuals,
  schools, local youth organizations, clubs and
  businesses. 
• There will also be marching bands, musical
  entertainment, traditional dancing and street
  entertainers in the parade and around the parade
  route.
• There will be several categories for the parade
  entries and these will be judged using the
  following criteria
• Artistic impression and creativity
• Performance and effort
• Interpretation of the theme
• The whole event will be free to spectators,
  however corporate businesses will be charged an
  entry fee, as it will be providing advertising
  for their business/products.
• Prior to the Carnival, children, aged 8 14,
  will be invited to a Competition where a boy and
  girl will be chosen (from the area) as Carnival
  Prince and Princess and these will head the
  Carnival in a decorated float.

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Exhibition And Display Area

• In a chosen hotel.
• By local organizations. Set up information stands
  to promote and educate the community on the
  activities of their organization/group. (Could
  include tourist information, cultural
  organization, local sports clubs,etc)
• Art and photography exhibition-for schools,
  community groups and amateur individuals. Local
  crafts people to be invited to display and sell
  their goods.
• Photography Exhibition
• For budding photographers competition under
  six categories
• Humorous
• Portrait/people
• Wildlife/natural history/animals
• Seascape/landscape
• Cultural/history
• Black and white/sepia any subject
• The one major condition of the competition is
  that all photographs must be taken in Sri Lanka.

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Bars, Restaurants and Hotels

• We wish to encourage local restaurants, bars and
  hotels to participate in and to benefit from the
  event by staging their own entertainment and
  competitions in the week leading up to Carnival
  day.
• These could include things as
• Carnival Quiz Night, Carnival Karaoke King
  Competition, Talent contest, Carnival Barbecue,
  Sri Lankan dancing and other dance displays.
• charge a small entrance fee or a participation
  fee, which could be donated to a chosen charity.
• to decorate their premises in preparation for the
  event day and to provide/sell examples of the
  varied Sri Lankan cuisine, culture and crafts.
  staff to be dressed up on the Carnival day
• bars, restaurants and businesses outside the
  area- can participate by entering floats and/or
  setting up stalls to promote their businesses
• trophies and certificates to be given to best
  decorated bar/restaurant/ hotel/shop. Judging of
  this will take place in the week preceding the
  event.

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The Artists of the Event
Local Artists
International artists