Attaining Membership Growth Planning for Success

1
Attaining Membership Growth Planning for
Success

• Michelle MacDonald
• The U.S. Jaycees

2
Objectives

• To analyze membership status
• To develop a growth plan
• To establish programs to achieve membership
  growth
• To track progress of growth plan

3
Past Membership Trends
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Past Membership Trends, contd
5
Current State of Membership
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Developing a Growth Plan

• Blue Chip
• Identify strengths and weaknesses
• First Year Members
• Communication
• Membership Acceptance of Goals

7
Developing Processes

• Renewal Plan
• Dues Billings
• Use Your Resources
• Ongoing Training
• Every project should be a recruiting project

8
Developing Programs

• Membership Nights
• Corporate Recruiting
• New Member Nights
• Mentor Program

9
Tracking Progress

• Monthly reporting to the membership
• Explain successes and failures
• Revise goals

10
Summary

• Achieving this membership goal requires a
  conscious decision by you and the Members of your
  Local Organization to seek out other young
  professionals in your community that will benefit
  from the myriad of opportunities Membership of
  JCI has to offer.
• - Kevin Cullinane, 60th President, JCI