Conversations on Social Media

1
Conversations on Social Media

• Landscape impact for Marketers
• September 27th

2
Agenda

• 17.00 Welcome and sandwiches
• 17.30 Introduction to the workshop
• Véronique Vergeynst Consultant at THoM
• 17.35 Introduction to Social Media from a user
  point of view
• Caroline Maerten Social Media consultant,
  Rolling Talks
• 18.00 PMEs use of corporate blogs
• Julie Opstaele Skynet Blogs Product Manager
• Launching a corporate blog at Electrabel
• Nathalie Demeulemeester Consultant at THoM
• Dells Social Media strategy
• Diane Vanderschrick Marketing
  Communications Manager, Dell EMEA, corporate
  accounts

3
Agenda

• 18.45 Benefits of online communities for your
  BtoB business
• Pierre Leonard CEO Virtual Words Translation
• 19.00 Round Table Part I
• 19.15 Break
• 19.30 Monitoring online conversations
• Simon McDermott CEO Attentio
• 19.50 Social Media and its impacts for
  marketers
• Caroline Maerten Social Media consultant,
  Rolling Talks
• 20.30 Legal advices on Social Media
• Jacques Folon Legal Advisor, Internet
  Specialist
• 20.45 Round Table Part II