Secrets of the Big Guns: Sales Leadership Panel

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Secrets of the Big Guns Sales Leadership Panel
Track Sales / Sales Operations Executives

• Per Lagerback, Carlson
• Frank Mallozzi, EFI
• Patrick Quirk, GoldenGate Software
• Mike Triantos, TriNet HR Corp
• Jim Steele, salesforce.com
• Frank Van Veenendaal, salesforce.com
• Ben Taylor, salesforce.com

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Secrets of the Big Guns Sales Leadership Panel
Moderated By
Frank Van Veeneddaal
Chief Sales Officer President, WW Sales
Per Lagerback
Sr. Director, Strategy and Business Development
Jim Steele
Chief Customer Officer and President, WW Sales
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Sales Executives Have Deployed CRM With High Hopes
According to a worldwide survey of 1,500 sales
executives, they are looking to make their teams
More Productive
vs. Less than 37 of reps time spent in selling
More Collaborative, Win as a Team
vs. Only 52 effectively sharing best practices
across the sales force
More Effective
vs. Fewer than 62 of reps making quota
Source CSO Insights, 2008 Sales Performance
Optimization Survey Analysis
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Traditional CRM Software Failed to Deliver On The
Promise
Cost
Complexity
Risk
Source Gartner, Inc.
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Salesforce.com Delivering Measurable CRM Success
to Sales Teams
More Productive More Collaborative More Effective
Source Salesforce.com Customer Relationship
Survey conducted Feb. 2008, by an independent
third-party CustomerSat Inc.
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Secrets of the Big Guns Sales Leadership Panel
Moderated By
Frank Van Veeneddaal
Chief Sales Officer President, WW Sales
Per Lagerback
Sr. Director, Strategy and Business Development
Jim Steele
Chief Customer Officer and President, WW Sales
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