BUSINESS PLAN

1
BUSINESS PLAN

• SAVONS BARBERSHOP
• Benjamin Johnson
• 4 - 18 - 02

2
MISSION STATEMENT

• Savons Barbershop is going to be one of the best
  unisex salons in the Essex county area. Savons
  Barbershop will give the people the best quality
  hairstyle for a moderate price. Savons
  Barbershop will be known as a quality shop, with
  quality employees, quality services and quality
  prices.

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KEYS TO SUCCESS

• Location providing an easily accessible location
  for customers.
• Environment providing an environment conducive
  to giving relaxing and professional service.
• Convenience offering clients a wide range of
  services in one setting, and extended business
  hours.
• Reputation reputation of the owner and other
  "barbers" as providing superior personal service.
  

4
AGENDA

• My agenda is to start off slow. Make a little
  profit and start to begin to expand my business
  across NJ. I will start slow and wait for my
  first barbershop to gain a lot of success and
  recognition and popularity. Then I will begin to
  expand my business all across New Jersey.

5
COMPANY INTRODUCTION AND BACKGROUND

• Savons barbershop goal would be to make money
• To expand its business across the United States.
• To be know as a top quality barbershop.
• To be known as the 1 barbershop in America.

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COMPANY INTRODUCTION AND BACKGROUND

• Business Manger Benjamin Johnson
• Manger and owner of Savons Barbershop. Handles
  all of the financial aspects of the job.
• Manger Benjamin Johnson has worked in a
  prestigious, upscale barbershop in Newark, New
  Jersey for the past four years. Benjamin has
  created a large client following through hard
  work and dedication. Benjamin, and is talented
  team of barbers, has what it takes to make this
  venture an extremely successful one. We expect
  our growing reputation to lead to new clients and
  barbers to support our anticipated growth.

7
LOCATIONS AND FACILITIES

• The salon will be located in a retail strip mall
  at 1910 Renshaw Ave East Orange, New Jersey. The
  salon will utilize 1,540 square feet. The
  location is strategically situated on one of the
  busiest streets in New Jersey. It is a high
  profile area, with easy access from all parts of
  town.

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MARKET CONDITIONS

• There are a number of other barbershops like
  ours, but they are mainly in the very high income
  parts of Essex county and surrounding areas. We
  do not intend to compete with these so called
  "Day Spas." We wish to offer a middle ground for
  those clients who can't quite afford those
  high-end luxury barbershops.
• Our business atmosphere will be a relaxing one
  where clients can kick back and be pampered. Soft
  drinks will be offered to clients as they enter
  for service. Televisions will be located in the
  waiting area.

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COMPANY DIFFERENTIATORS

• Savons wants to set itself apart from other
  beauty salons that may offer only one or two
  types of services. Having come from such a
  barbershop, Benjamin has realized, from talking
  with his clients, that they desire all of the
  services that we are proposing, but they remain
  frustrated because they must get their hair done
  at one place and other beauty essentials from
  somewhere else. Although the focus of Savons is
  a hair services, we do wish to offer our clients
  the convenience of other services in one
  location.

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PRODUCT/SERVICES DETAIL

• Savons is considered an upscale full-service
  barbershop. We will offer a wide range of
  services that include
• Hair cuts, shaves, reconstructing, and trims.
• Skin Care European facials and massage.
• Hair products Oils, powders, creams, shampoos
  and other hair products,

11
FINANCIALS PROJECTIONS

• Revenues will grow at an annual rate of 15,
  increasing 20 in November and December due to a
  historical jump in revenues at this time of year.
  We anticipate this increase to stay steady
  throughout the following year to account for the
  normal flow of new clients coming into the
  barbershop. Estimates for sales revenue and
  growth are intentionally low, while anticipated
  expenses are exaggerated to the high side to
  illustrate a worst case scenario.

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VALUATION ANALYSIS

• Savons is a full-service barbershop dedicated to
  consistently providing high customer satisfaction
  by rendering excellent service, quality products,
  and furnishing an enjoyable atmosphere at an
  acceptable price/value relationship. We will also
  maintain a friendly, fair, and creative work
  environment, which respects diversity, ideas, and
  hard work.