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What is in your hands?

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'Dobrye sovety' is a monthly magazine for women. ... find fascinating life-stories, crossword, horoscope and different funny stories. ... – PowerPoint PPT presentation

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Title: What is in your hands?


1
What is in your hands?
magazine for women is published
since March 2002
2
EVERYONE NEEDS THEM!
3
The best consultant for all occasions
Structure of the magazine The main rubrics and
their share in the total volume of the magazine
4
Real guide in the abundance of goods and services
  • Different goods and services ratings obtained
    on the basis of fair marketing surveys in
    rubrics
  • Good choice
  • (description of some foodstuff)
  • Tasting room
  • (tests of the foodstuff)
  • Customers guide -
  • (household appliances)
  • will help to familiarize with the big choice
    of foodstuff and household devices

5
Cosmetologist, hairdresser, visagiste
  • Secrets of attractiveness, the latest fashion
    trends in rubrics
  • Care concern
  • Fashion concepts
  • Style charm
  • In front of the mirror
  • help a woman always to look glamorous

6
Family doctor
  • Useful recommendations in the rubric
  • Be healthy!
  • help our readers to keep fit
  • And rubric
  • Without prescription
  • gives advice how to do it without doctors or
    medicines help

7
On the kitchen
  • Recipes, hints, recommendations from the life
    experience in rubrics
  • Health menu,
  • Finger-licking!
  • for the chief-cook as well as for culinary
    dummies
  • In every issue
  • 8 cards with recipes
  • to gather your own collection

Special offer sponsorship of the rubric 8
cards with recipes
8

We are asked for advice by
  • Women 20 54 years old (72,5)
  • With higher and secondary education (90,6)
  • Working (60,6)
  • Married (64,2)
  • Women taking care of themselves and of the
    their relatives comfort, and at the same time
    wishing to make a career.

Source MMI2007/1-Ukraine. City population of
Ukraine from 12 up to 65 years.
9
We are trusted to
Source MMI2007/1-Ukraine. City population of
Ukraine from 12 up to 65 years.
10
We cooperate with
  • Liebherr, Samsung, Philips, LG, Siemens, Bosch,
    Gorenje, Electrolux, Beko, Candy, Ardo, Zepter,
    Braun, Rowenta, Tefal, Ufesa, Foxtrot.
  • Torchyn product, Chumack, Veres, Mivina,
  • Bilosvit, Fanny, Buryonka, Jacobs,
  • MacCoffee, Delmy, Roshen, Kiev-konti,
  • Mriya, Galakton.
  • Ivax, Beres, Strepsils, Lek,Walmark, Mega
    produkts, Aventis Pharma, Forte Pharma, Solvey
    Pharma, Sanofi-Sintelabo, Balkanpharma, Kiev
    vitaminous factory , Kievmedpreparat.
  • VICHY, LOREAL, Hexagon, OzonC, Avon, Sunsilk,
    Dove, Oriflame, Mary Kay, KRKA, Bubchen, Nivea,
    Schwarzkopf, Wella, Chorny Zhemchug, Alen Mac,
    Biocon and many others.

11
Give a good advice to our readers!
  • Advice can be in the form of
  • direct advertising
  • PR-information
  • contests
  • events
  • quizzes
  • inserts
  • extended projects

Recommend YOUR production!
12
ADDITIONAL OPTIONS
  • In 2007 we plan to publish 4
  • special subject issues
  • Dobrye sovety. Beauty secrets
  • (February)
  • Dobrye sovety. Diets
  • (June)
  • Dobrye sovety. Health secrets
  • (September)
  • Dobrye sovety. Recipes of holiday-making
  • (December)

Circulation 60 000 copies. Size ?4 Volume 60
pages Cover glossy Cost 1/1?4 3400 USD Retail
price 5,00 UAH
Sale period - 9 weeks
13
Contacts
  • You can receive information about the
    advertisement placement from
  • Svetlana Sovinskaya sovinskaya_at_burda.ua
  • Anna Malyanova malyanova_at_burda.ua
  • by phone (044)490 83 63
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