(e.g., Asia, Northern Europe, etc.) Account. Director. NE

1
Review of 2004 Results

• Arthur Gitajn
• CFO
• Intentia International

2
Forward-Looking Statements

• This discussion contains certain forward-looking
  statements based on our current expectations.
  Although the expectations reflected in these
  forward-looking statements are believed to be
  reasonable, there is no assurance that these
  expectations will materialize. Because these
  statements involve assumptions and estimates that
  include risks and uncertainties, actual results
  may differ materially from those reflected in
  these forward-looking statements

3
Forward-Looking Statements

• This discussion contains certain forward-looking
  statements based on our current expectations.
  Although the expectations reflected in these
  forward-looking statements are believed to be
  reasonable, there is no assurance that these
  expectations will materialize. Because these
  statements involve assumptions and estimates that
  include risks and uncertainties, actual results
  may differ materially from those reflected in
  these forward-looking statements

4
Revenues by Region

• On a regional basis, Europe accounted for more
  than 80 of total revenues, and Asia Pacific
  accounted for approximately 14 of total
  revenues, up from 12 in 2003.

5
Revenues by Region

• On a regional basis, Europe accounted for more
  than 80 of total revenues, and Asia Pacific
  accounted for approximately 14 of total
  revenues, up from 12 in 2003.

6
Revenues by Quarter

• Consistent with trends in prior years,
  approximately 30 of Intentia's revenues were
  generated in Q4.

7
Revenue by Quarter

• Consistent with trends in prior years,
  approximately 30 of Intentia's revenues were
  generated in Q4.

8
Revenues Were Driven by Professional Services

• Intentia's revenues were driven by professional
  services, which accounted for SEK 22.4 million of
  the Q4 SEK 26.6 million increase and SEK 104.8
  million of the full year SEK 123.4 million
  decline.

9
Transformation Efforts Reduced Costs

• As a result of transformation efforts, operating
  expenses (excluding severance and facilities
  charges) were reduced by SEK 118.0 million, or
  13.4, and Intentia generated a profit of SEK
  90.9 million in Q4.

10
Costs and Expenses per Swedish GAAP

• On a Swedish GAAP basis, reductions in
  professional services costs and sales and
  marketing expenses were offset by increases in
  product development and GA expenses.

11
Product Development Costs

• Including capitalized costs and excluding
  depreciation, amortization, write-downs, and
  accrued severance and facilities charges, product
  development costs were reduced by 20.2 in Q4 and
  13.3 in 2004.

12
GA

• Excluding severance and excess facilities
  charges, depreciation, amortization, and
  intangible write-downs, adjusted GA was 6.9 of
  revenues in Q4 of 2004 and 8.1 of revenues for
  the full year.

13
Adjusted EBITDA

• Adjusted EBITDA is useful to evaluate operating
  performance and financing capability and to
  neutralize differences in accounting for
  capitalized development and amortization of
  intangibles.

14
Key Performance Indicators

• In the fourth quarter of 2004 all key performance
  indicators were at their highest levels in eight
  quarters.

15
Accounts Receivable

• Accounts receivable days sales outstanding was
  reduced from 91.4 days at 31-Dec-03 to 88.4 days
  at 31-Dec-04.

16
Stronger Financial Position

• Intentia begins 2005 in a much stronger financial
  position as a result of improved operating
  performance and a SEK 205.6 million increase in
  cash.

17
Strategy

• Bertrand Sciard
• CEO
• Intentia International

18
Game Plan Three Phases

• Profit
• Growth
• Market Share

2004
Stay in the game
Play the game
? time
Win the game
19
Strategy Leverage Core Assets
Customers
Products
People
20
Strategy Leverage Core Assets
Customers

• Understand market
• Focused target market
• Provide additional value

21
Intentia Customer Base, by Industry
22
Enterprise Applications Customer Universe and
Intentia Positioning
Market growth 4 p.a.
Intentia
Source IDC, AMR, Gartner
23
Intentia Positioning

• Make, move, maintain (M3) activities
• Flexible, M3 prepackaged solutions
• Resource-constrained organizations
• Complex business processes
• Make it happen, every time
• Financially stable supplier
• 20 years of experience
• Modern technology

Intentia is the intelligent choice
24
Existing Customers New Revenue Potential
25
Services Strategy and Objectives

• Focus on our chosen industries
• Secure incremental services from customers
• Offer pre-packaged solutions to increase
  efficiency
• Introduce a progressive implementation approach
• Invest in people and processes to generate higher
  margins

26
Strategy Leverage Core Assets

• Right positioning
• Lead with value-added products
• Development

Products
27
Intentia Business Solutions Three Categories
Value-added focus Revenue generating
1
V products (BPM, CRM, SCM etc)
Other Industry
Wholesale
2
Asset Intensive
Vertical industry focus
Fashion Industry
Food Beverage
Distribution
M3 horizontal focus
3
Manufacturing
Make Move Maintain
Maintenance Service

28
Value-Added Products Key to the Customers Door

• e-Sales and e-Procurement (ECM)
• Plant Maintenance (EAM)
• Advanced Production Planning (SCM)
• Sales Force Automation (CRM)
• Opportunity Analyzer (BPM)
• Business Intelligence (BI)
• (with Cognos)

29
Development Priorities

• Increase development efficiency
• Continued add-on product development
• Invest in Composite Application architecture

30
Strategy Leverage Core Assets

• Best people
• Right organization
• Right motivation

People
31
Renewal of Management Team
CEO
CFO
EVP
General Counsel
RD
CIO
HR
CMO
EMEA
Key
Australia N. Zealand
Americas
Asia
New hire, 2004-05
New role, 2004
Incumbent
Central Europe
No. Europe
Southern Europe
New position
32
New Customer-centric Organization, effective Jan.
1
33
Better Tools, Clearer Focus, Better Motivation
Dedicated to MORE customer growth, MORE customer
wins
NEW incentives and rewards
34
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