International Wireless Communication Legal / Social Issues

1
International Wireless Communication Legal /
Social Issues
MIS 460 Wireless Information Systems Dr. A.T.
Jarmoszko
2
International Regulation of Wireless

• National Regulatory Bodies
• International Telecommunications Union (ITU)
• 189 nations and 650 sector members
• International Mobile Telecommunications (ITM)
• GSM Association
• Licensing highest bidder auctions, beauty
  contest
• Licensing effects infrastructure sharing

3
Worldwide Wireless Evolution

• Cultural differences and popularity of SMS
• Technological reasons for varying popularity
• Fixed-line penetration
• Standards
• I-mode services in Japan (gaming and ring tones)
• 3G services picture swapping and gaming

4
International Wireless Markets

• Asia and the Pacific the biggest potential
  market
• Japan
• China and Hong Kong
• South Korea
• Europe technology forefront
• Finland
• Italy
• Great Britain and Germany

5
Creating m-Business with Global Capabilities

• Choosing the market

6
Creating m-Business with Global Capabilities

• Internalization and localization (language and
  norms)
• Cultural differences
• Partnering and hiring (local where possible)
• Payment systems (credit vs cash)
• Legal and taxation systems
• Promotion