Introduction to Entrepreneurship

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Introduction to Entrepreneurship

• Kauffman Campus Initiative

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Share

• Your definition of entrepreneurship.
• If applicable, a story about someone in your
  family who is involved in an entrepreneurial
  activity.

3 minutes
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What is entrepreneurship?

• Entrepreneurship is a way of thinking.
• Opportunity focused
• Innovative
• Growth oriented
• Risk taking

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What is entrepreneurship?

• Associated with starting a business
• Can exist with on-going organization
• Strive to differentiate from crowd
• Apply passion to business opportunity
• Examples
• Make new entries into new or existing markets
• Exploit new or existing products and services

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Nature of Entrepreneur-1

• Risk taking
• Takes calculated risks
• Motivation to achieve
• Has high desire to solve problems
• Sets and reaches goals
• Sense of independence
• Internal locus control
• High level of confidence in ability to manage
  entrepreneurship process

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Nature of Entrepreneurship-2

• Habit of hard work
• Strong leadership
• Ability to work well in a dynamic, uncertain,
  ambiguous, and complex environment