Electronic Commerce Software

1
Electronic Commerce Software

• Chapter 9
• Bridgette Batten
• Susan Harper

2
Objectives

• Finding and evaluating Web hosting services
• Basic functions
• Advanced functions
• Software for small and midsize businesses
• Software for midsize to large businesses
• Software for large businesses that have existing
  information technology infrastructure

3
Web Methods

• Software that uses XML
• Used for B2B Electronic Commerce
• Over 1200 installations
• Facilitates exchange of information between
  companies

4
WEB HOSTING ALTERNATIVES

• Self-hosting
• Run servers in-house
• Used by larger companies
• Third party hosting
• AKA commerce service providers managed service
  providers (MSPs), application service providers
  (ASPs), Internet Service Providers (ISPs)
• Smaller to mid-size companies

5
Third party hosting options

• Shared hosting- the clients Web site is on a
  server that hosts other Web sites simultaneously
  and is operated by the service provider at its
  location.
• Dedicated hosting- the service provider makes a
  Web server available to the client, but the
  client does not share the server with other
  clients of the service provider.
• Co-location service- service provider rents a
  physical space to the client to install its own
  server hardware.

6
The List
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BASIC FUNCTIONS OF ECOMMERCE SOFTWARE

• Catalog Display
• Catalog
• Static Catalog
• Dynamic Catalog

8
Small eCommerce Site
9
Shopping Cart

• Forms-based shopping
• problems, because confusing and error prone
• Shopping Carts are a standard
• Keeps tract of items, very easy to use
• Information must be stored for shopper to
  retrieve
• Create and Store cookies

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11
Transaction Processing

• Occurs when the shopper proceeds to the virtual
  checkout counter by clicking a checkout button.
  Then the eCommerce software performs
  calculations- discounts, tax, shipping costs.
  The customers Web browser software and the
  sellers Web server software both switch into a
  secure state of communication.

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ADVANCED FUNCTIONS OF
ECOMMERCE SOFTWARE

• Middleware
• Type of software that connections ecommerce
  software and existing accounting system
• Examples
• BEA Systems, Broadvision, Digital River

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Enterprise Application Integration and
Databases

• Application software
• Application server
• Business logic
• Application integration
• Page-based systems
• Component-based application system
• Database manager
• Distribution information systems
• Distribution database systems
• Open Source

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MySQL- open source software that can be
downloaded and used at no cost
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Web Services

• What Web Services Can Do
• How Web Services Work
• SOAP, UDDI, and WSDL
• Simple Object Access Protocol
• Universal Description, Discovery, and Integration
• Web Services Description Language
• The Future of Web Services

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Integration with ERP Systems
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ECOMMERCE SOFTWARE FOR SMALL AND MIDSIZE
COMPANIES

• Basic Commerce Service Providers
• Mall-Style Commerce Service Providers
• Yahoo! Store
• Bigstep
• Data mining-looking for hidden patterns in data

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Estimated Operating Expenses for a Small Web
Business

• Operating Costs Cost Estimate
• Initial site setup fee 200
• Annual maintenance fee 1200
• Domain name registration 70
• Scanner for photo conversion 300
• Photo editing software 100
• HTML and site design help 400
• Merchant credit card setup fee 200
• Total First-Year Cost 2470

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ECOMMERCE SOFTWARE FOR MIDSIZE TO LARGE
BUSINESSES

• Web Site Development Tools
• Microsoft FrontPage
• Macromedia Dreamweaver
• 3 midrange electronic commerce systems
• Intershop Enfinity
• IBM WebSphere Commerce Professional Edition
• Microsoft Commerce Server 2002

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ELECTRONIC COMMERCE SOFTWARE FOR LARGE BUSINESSES

• Need to handle higher transaction loads
• Need dedicated software applications to handle
  specific elements of their online businesses
• Telltale sign is price, also extensive support
  for b2b commerce
• Enterprise-class software

21
Enterprise-Class Electronic Commerce Software
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Customer Relationship Management
Software

• Obtain data from operations software that
  conducts activities such as sales automation,
  customer service center operations, and marketing
  campaigns.
• Examples
• Siebel Systems
• Oracles CRM

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Supply Chain Management Software Content
Management Software

• Helps companies to coordinate planning and
  operations with their partners in the industry
  supply chains.
• Helps companies control the large amounts of
  text, graphics, and media files.

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Knowledge Management

• Includes tools that read electronic documents,
  scanned paper documents, e-mail messages, and Web
  pages.
• IBM Lotus Discovery Server
• Microsoft SharePoint Technologies
• Total cost 50,000 to 1 million or more