Title: A model of knowledge management and Nform corporation Organization learning: The contributing proce
1 A model of knowledge management and N-form
corporation Organization learning The
contributing processes and the literatures
Knowledge of the firm, combinative capabilities,
and the replication of technology
- Discussed by
- Manny Martinez
- Yi-Hsuan Lee
2Agenda
- Organization structures vs. knowledge management
- Organization Structures
- The gap between the firms in Japan and U.S.
- Organizational Learning
- Growth of knowledge of the firm
- The problem needed to be overcome
- The suggestion
3Organization Structures Vs. Knowledge Management
- Knowledge is embedded in structured individual
relationships. - The knowledge of the firm can be understood as
resting in the organizing of human resources. - The share concept in information distribution
is important. - Units that have information and units that need
this information can find each other quickly. - Knowledge management is affected strongly by
organization structure.
4Organization Structures
- U-form
- Unitary form / Functional form
- Decomposed into specialized/functional units
which are similar tasks (such as production and
sales)
5Organization Structures
- M-Form
- Multi-divisional Form
- By Alfred Sloan, CEO of GM, 1924
- Decomposed into divisional/business units
6Organization Structures
M-form
U-form
Microsoft
Toyota
IBM
Sony
- M-form and U-form are the two ends of the line on
which every firms organization structure lies. - N-form
7The Gap between The Firms in Japan and U.S.
- Japanese firms historically were smaller and less
diversified. More recently, a new trend has
developed. This represents a shift from the U
to the M form. - Sony become similar to western firmsincreased
size, more diversified. - U.S. firm are moving in the opposite direction,
realizing the power of team interactions and the
benefit of centralization. - The gap between eastern and western firms is
getting smaller because of globalization. - The diversification is increasing in both
countries.
8Organizational Learning
- Sony Ericsson (Strategic Alliance)
- Information Acquisition
- The Alliance helps them to learn from each other.
- Different organization structures lead them to
different way in learning. - Share, or interaction, is still the key point.
9Growth of Knowledge of the Firm
- Through combinative capabilities, Sony and
Ericsson internalize the information to form
their growth of knowledge after external
learning, and finally develop the market
opportunities.
Internal learning
Market Oppor-tunities
Information knowhow
Combinative Capability
Organizing and Technological Opportunities
SonyEricsson Alliance
External learning
10The Problem Needed to Be Overcome
- According to Huber, researchers of organizational
learning do not share information . - Similarly, the divisions of the organization,
such as IBM, do not maximize cross-fertilization
. - SonyEricsson Alliance also needs more shared
knowledge. - Question How can we promote meaningful
interactions between divisions?
11N-form Might Be The Solution
- N-form can help solve this interaction problem
through institutionalized team work and inclusion
of lower level employees. - But the form still has some weakness
- Large complex projects, lack of cohesive vision.
- What we recommend for firms such as IBM ?
?
12The Suggestion
- Organizations must understand the needs of their
consumers. For IBM, creating task forces across
product lines (pcs, servers) can create holistic
solutions for the customer. This is the N
structure. - However, the ability of a hierarchical
organization to deal with complexity and allocate
resources effectively is important. This is the
M structure. - As a result, managers must strive to balance
response flexibility to retaining the ability to
manage complex situations.