NEW MEDIA1 TO 1 AND 1 TO MANY

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NEW MEDIA(1 TO 1 AND 1 TO MANY)
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Figure 3 DIGITAL CONTENT VALUE CHAIN USING A
COVERGENCE DESIGN APPROACH FOR DISTRIBUTION
Web based subscriber services Conditional Access
Systems
Application or Service-Oriented Layers
Set Top Box
Delivery and Verification Services
Unified Approach for selection of appropriate
delivery platform ranging from cable, satellite,
terrestrial (mobile and broadcast)
Target Area for convergence between Layer 2 and
Layer 3 of the network stack
Communication or Network-Oriented Layers
Overlay of Convergence Approach with respect to
OSI Model (adapted from Gallo and Hancock 1999)