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Workshop

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foreign guests low, up from 27% to 32% (London 69 ... The 'Easy-Jet' backpacker. The local. The 2nd generation backpacker. Groups. Professionalisation ... – PowerPoint PPT presentation

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Title: Workshop


1
Workshop
Hostel Market Developments A Comparison
2
Berlin Tourism Developments
3
Nights in Mio
total
Foreign guests
Fast rise until 2001 Iraq crisis foreign
guests low, up from 27 to 32 (London 69,
Amsterdam 78)
4
Bed Nights in the Low Budget Market
5
Nights in Mio
Youth Hostels, Hostels and Camping Grounds
Growth from 1998, stand still and decline 2000
to 2003
6
Number of Hotel Beds in Berlin
7
Beds in Thousands
Beds General
Rise 60
8
Number of Hostel Beds in Berlin
9
Beds
Hotel Transit The Backpacker Die Fabrik Der
Cöpenicker e.V. DJH Berlin Potsdam Adler Jugendg
aestehaus am Zoo Berlin Hostel am Flussbad
A O Boxhagener Str Bax Pax Corner
Hostel Sunflower Jetpack Berlin Hostel am
Tierpark
Beds Total
Globetrotter Odyssee Lettem Sleep
A O Zoo Hotel 4 Youth Generator Aletto Meininger
II - HU Pegasus Hostel Hoffmanns Hostel Shark
Hostel Jugendbegegnuns- zentrum Berlin Mitte
A O Köpenicker Str. Berolina Backpacker
Eastener Heart of Gold Meininger III -
TU Houseboat Berlin
All In East Seven Riverside Lodge City
Stay Eastern Comfort
Alcatraz Circus Wein Boardinghouse Mitte
Mittes Backpacker
Circus Rosa Meininger I - M Die Etage Clubhouse
10
Tendencies in General Low Budget Travelling
Berlin
11
Growth/Fragmentation in sub-categories
  • The classical backpacker
  • The "Easy-Jet" backpacker
  • The local
  • The 2nd generation backpacker
  • Groups

Professionalisation
  • Bigger volumes
  • Institutional investors

12
Pressure on margins through competition and
real-estate crisis
  • Seasonal price spread
  • Increased "pricing"

Sub-alliancing / the dilution of the family
Divergence of tourism and overall economy in
Berlin
13
Conceptional variety
Tensions on an inexperienced market caused by
economic factors
14
FINISH
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