Title: Skinner and Behaviorism
 1Skinner and Behaviorism
- No need for hypothetical constructs such as 
motivation and reward 
  2Emphasis on the observable and Measurable
- Minimization or exclusion of the unobservable 
 - Stimulus and Response Relationships (S-R 
relationships may account for behavior) 
  3Two major kinds of behavior that work together
- Conditioned behavioral responses 
 - and Operant Behavioral responses 
 - In both these areas Behavior (Learning) occurs 
due to the consequences of environmental stimuli.  
  4Classically Conditioned behaviors require an 
unconditioned stimulus (US), an unconditioned 
response (UR), a Neutral stimulus and 
experiential pairings 
 5Classical Conditioning
-  
 -  The Unconditioned stimulus (US) necessarily 
evokes an innate, often reflexive, response.  -  
 -  Unconditioned Response (UR) - That innate 
reflexive response that naturally occurs 
following the US.  - The Conditioned Stimulus- a neutral stimulus, 
any stimulus that does not result in an overt 
behavioral response, that is repeatedly paired 
with the US.  -  The Conditioned Response (CR) -After repeated 
pairings, the US and the neutral stimulus become 
associated and the organism will engage in the 
reflexive behavior in response to the CS 
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 9After conditioning
One of Pavlovs dogs
- The US (formerly a neutral Stimulus) is now 
called a conditioned stimulus (CS) because it 
will now elicit the CR.  - The response to the CS is the conditioned 
response. 
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 11Operant (or instrumental) Behavior
- Behavior that is more or less unconditioned 
(spontaneously emitted), that leads to an 
adaptive consequence.  -  
 
  12Operant conditioning
- Example- teaching a child to say please (requires 
a hungry child).  - parent ask child to say "please" when offered 
food.  - food is withheld until please behavior occurs. 
 - Following a "please" the food is served. 
 - Following a number of successful associations, 
please behavior will reliably occur.  
  13In this example the food acted as a Reinforcer 
for the please behavior.Positive Reinforcers- 
stimuli that follow a behavior and lead to 
greater, more reliable future behavioral 
responses. 
 14- Positive Reinforcers- lead to approach behaviors. 
 - What stimuli act as positive reinforcers? 
 - A primary reinforcer (unconditioned reinforcer)  
minimal experience necessary  -  E.g.. sleep, food, air, water, and sex. 
 
  15Stimuli that act as Reinforcers (motivations) may 
be learned
-  secondary reinforcer (conditioned reinforcer) 
 -  has acquired effects as a reinforcer by paired 
associations with a primary reinforcer or 
another conditioned reinforcer (such as money).  - Flashing lights and sounds paired with video game 
success, may eventually function as a reinforcer.  - Good grades..may be associated with a number of 
primary reinforcers and secondary reinforcers. 
  16At any moment of behavior what stimuli will be 
reinforcers? Reinforcer relativity the Premack 
Principle Behaviors that are the most 
frequently occurring will serve as reinforcers 
for less frequent behaviors. 
 17Negative reinforcers lead to escape or avoidance 
behaviors.
- 1.      A rat is placed in a cage and immediately 
receives a mild electrical shock on its feet. The 
shock is a negative condition for the rat. The 
rat presses a bar and the shock stops. The rat 
receives another shock, presses the bar again, 
and again the shock stops. The rat's behavior of 
pressing the bar is strengthened by the 
consequence of the stopping of the shock.  - 2.      Driving in heavy traffic is a negative 
condition for most of us. You leave home earlier 
than usual one morning, and don't run into heavy 
traffic. You leave home earlier again the next 
morning and again you avoid heavy traffic. Your 
behavior of leaving home earlier is strengthened 
by the consequence of the avoidance of heavy 
traffic.  
  18And what about the role of Punishment?
- Punishers decrease future probability of behavior 
 
  19Behavior Theory can account for the development 
of different behaviors (motivational direction) 
and the strength of behaviors (Motivational 
Intensity).
- Operant reinforcement not only shapes the 
topography of behavior, it maintains it in 
strength long after an operant has been formed.  
Schedules of reinforcement are important in 
maintaining behavior.   
  20Historical approach to study of Instrumental 
behavior The operant chamber (the Skinner Box)
- A highly controlled environment.
 
  21Responses recorded with a cumulative Recorder. 
 22Schedules of Reinforcement can account for 
behavioral intensity.
(Pause and run pattern)
- Fixed ratio 
 - Reinforces behaviors after a specific number of 
responses (e.g. Every 2nd response). Normally a 
ratio schedule produces consistent work.  - Example Spending behavior associated with a 
vending machine that reliably provides snacks.  
  23Produces very high rates of behavior
- Variable ratio- the number of responses required 
for a reinforcer vary, and therefore the 
reinforcer is not predictable.  - Example Playing golf. It only takes a few good 
shots to encourage the player to keep playing or 
play again. The player is uncertain how good each 
shot will be, but the more often they play, the 
more likely they are to get a good shot.  - Gambling
 
  24Fixed interval Reinforcers are delivered 
following responses that occur following a 
specific interval of time (e.g. Every 10 
minutes). A reinforcer will be delivered 
following that time period following the 
response. The organism may develop a temporal 
aspect to their behavior reflecting the 
associated time interval..  
- Scalloped pattern of responding reflects the 
approaching fixed interval opportunity. Following  - Reinforcer delivery response 
 - Rates clearly drop. 
 - Class study behavior? 
 
  25- Variable interval  Time interval between 
reinforce availablity varies. Produces steady 
rates of behavior.  - In theory at least- Pop-test behavior
 
  26EXTINCTION
- EXTINCTION - reinforcement discontinuation. 
 - An initial post discontinuation Extinction BURST 
of responding  - Then a behavioral decrease. 
 -  Watch out for SPONTANEOUS RECOVERY. 
 
  27- Intermittently reinforced behavior is difficult 
to extinguish  
  28Behavioral theory can account for some tough 
issues in Psychology 
 29Word task? 
 30- CONDITIONING OF A SUPERSTITION 
 - Suppose a naive subject is brought into a 
classroom and he sees the following The 
experimenter is standing in front of a counter, a 
hand switch connected to it. He instructs, "Say 
words any words at all, except for sentences. 
Try and earn as many points as you can." The 
subject then begins to say words and, 
occasionally, he (and the class) will hear a 
click of the counter as the subject earns points. 
Actually, the hand switch has nothing to do with 
whether the subject gets a reinforcement or not 
the counter is controlled by a timer. The subject 
gets reinforced, not because of anything he does, 
but solely with the passage of time.  - As the subject says words and gets reinforced, 
he, and members of the class, will form 
superstitious hypotheses. Some subjects may guess 
that reinforcement depends on saying plural 
words another will say it has to do with nouns, 
and so on. Some of the hypotheses (superstitions) 
will turn out to be quite involved, but all will 
be incorrect except the hypothesis that the 
reinforcement is noncontingent! 
  31Problems for S-R theories of Motivation
  32Problems?
- Minimization of Internal and cognitive processes 
 - Account of Primary Reinforcersand URs- requires 
some internal process concept.  - since thinking cannot be observed, the theory of 
cognizant learning is unnecessary.  - Common sense experience that we can be 
skeptical?  
  33Final Notes
- Application Problemyou cant reinforce behaviors 
that do not occur or that rarely occur.  - In the larger context, behaviorist theory holds 
that free will is non-existent and that all of 
our actions are shaped by response to the 
external environment.  -  
 
  34POSTER PRESENTATIONS