Team 4 Three Amigos Co. Marketing Analysis

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Team 4Three Amigos Co.Marketing Analysis
Sample pages from report.

• Jose Buenrostro
• Ray Mensing
• Carlos Othon

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Product information

• Product Super video
• Description Video Special Effect system

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Objective

• Pricing our product in the national market for
  the greatest possible profit

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Test Market
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Marginal Graphs

• To obtain accurate information about our product.
• In order to graph the marginal revenue and cost,
  we needed to get the derivatives of these
  functions. This is found with the Difference
  Quotient

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Marginal Revenue and Cost

• Marginal cost is the change in total cost after
  one more unit of output is produced
• Marginal revenue is an increase in total revenue,
  resulting from a sale of another unit
• Maximum profit
• Marginal Cost Marginal Revenue

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Marginal Revenue and Cost
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Marginal Profit

• Marginal profit illustrates the first change in
  variable costs

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Future Investment Plan

• Obtain a loan of 15 million with an interest rate
  of 10 payable in one year
• Buy advanced equipment that would decrease
  variable cost by 7
• The total profit will increase by 30.591 million
• After paying the loan and the interest rate the
  net increase in profit of the investment will be
  14.091 million

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Future Investment Plan
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Final Price

• 1,999.95 dollars
• It would have a positive psychological impact on
  the customer that could possibly increase sales,
  therefore increasing profit