Todd W' Singleton

1
Parlay Creativity into Millions

• Be Creative

2
cre?a?tiv?i?ty

• cre?a?tiv?i?ty ?krie?'t?v?ti, ?kri?- - Show
  Spelled Pronunciationkree-ey-tiv-i-tee,
  kree-uh- Pronunciation Key - Show IPA
  Pronunciation
• noun
• 1.the state or quality of being creative.
• 2.the ability to transcend traditional ideas,
  rules, patterns, relationships, or the like, and
  to create meaningful new ideas, forms, methods,
  interpretations, etc. originality,
  progressiveness, or imagination the need for
  creativity in modern industry creativity in the
  performing arts.
• 3.the process by which one utilizes creative
  ability Extensive reading stimulated his
  creativity.

3
8 secrets to excel in creativity

• Find your passion
• Share with enthusiasm
• Dare to be different
• Go the extra mile a fortune in the follow up
• Ask probing questions
• Looks like a duck, quacks like a duck
• Can you walk away and be satisfied
• Solve problems for money

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par?lay

• par?lay 'p?rle?, -li - Show Spelled
  Pronunciationpahr-ley, -lee
• verb (used with object)
• 1.to bet or gamble (an original amount and its
  winnings) on a subsequent race, contest, etc.
• 2.Informal. to use (one's money, talent, or other
  assets) to achieve a desired objective, as
  spectacular wealth or success He parlayed a
  modest inheritance into a fortune.

Captain Squirrel asks for Parlay
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What is Parlay anyway

• Captain Squirrel asks for Parlay to spare his
  life in Pirates of the Caribbean.

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The 7 Parlay principals

• Pre qualify before you jump in
• What is your potential ROI
• Replicate your success
• Leverage your work
• Build a system
• Use a team approach
• Over promise and Over deliver

7
exercise

• Share what is the biggest deal you could ever
  imagine doing in this business, describe in
  complete and vivid detail
• Wlt Wlt Wlt Wlt H
• Sell millions and have fun at the same time.

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Got Referals?

• Clients sing your praises and vow only to refer
  you to new clients only if you promise to
  continue to work with them.
• How often do you get referals?
• What do they sound like?

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Learner outcomes

• Accelerated problem solving skills.
• Find the pain.
• What are their key issues.
• Drill deep.
• Check in, am I correct in hearing that repeat
  their issue and ask.

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60 second / opportunities

• Questions
• Now listen.. Use the silence
• Remember the no ask is the same as a NO
• Brainstorm to discovery, use examples or ask them
  for theirs

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Use creative solutions

• Come prepared to transform their thinking
• Know the desired outcome
• How can you measure
• volume, of , increase or reduction
• Pre plan, test, correct and continue

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What next?

• Build on your successes
• Be creative..