ASTHO 15th Annual Senior Deputies Meeting

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• ASTHO 15th Annual Senior Deputies Meeting
• July 8, 2008
• Sharon Dennis, Technology Coordinator, NN/LM
  Mid-Continental Region
  
• Max Anderson, Technology Coordinator, NN/LM
  Greater Midwest Region

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What is Social Software?
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No, seriously now. What is it really?

• Sharing
• Creating
• Making Connections
• Engaging Patrons
• Social Software vs. Non-Social Software
• All of these things and more!

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What we will attempt to cover today

• Blogs
• RSS
• Twitter
• SMS (Mobile Devices)

• Wikis
• Podcasts
• Skype
• IM

We will discuss these technologies and then focus
on how or why they fit in with health
organizations

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In theory, blogs take the complexity out of
creating content for the web
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Most blogs have a comments area to facilitate
feedback and conversation
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Blogs are (usually) organized in reverse
chronological order
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Blog entries are usually short, first-person,
chatty and informal
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How a blog can benefit a healthcare organization

• Destination for information and community news
• Responsive to feedback
• More staff can be involved with the website
• Including the public in the discussion is
  easier
  
• Emergency notifications

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Examples

• More where this came from http//del.icio.us/gmrt
  echcood/astho2008
  

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RSS

• Really Simple Syndication
• Huh, pretty meaningless to most people
• Really means put my headlines and summaries on
  someone elses Web page automatically
  
• Write once, publish many
• The benefit of RSS is the aggregation of content
  from multiple Web sources in one place
  

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The Old Way
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The New Way
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How do you find an RSS feed? (and then what do
you do with it?)

• First you have to find one
• Search for RSS feeds technorati.com,
  feedster.com, daypop.com, newsisfree.com etc.
  
• Use an aggregator to find feeds
• As you are surfing, keep an eye out for certain
  things
  

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Using and reading RSS feeds

• Play around with various services
• See which one works best for you (and that is
  easy to use!)
  

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PubMed and RSS
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Alternative ways to find an RSS feed?

• Use Bloglines or Google Reader to read others
  subscriptions
  
• Subscribe to their picks
• Import their entire subscription into your own

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Public Health RSS Feeds

• PHPartners.orghttp//phpartners.org/rss_phpartner
  s.xml
  
• Public Health News Center Johns Hopkins
  Bloomberg School of Public Healthhttp//www.jhsph
  .edu/publichealthnews/rss
  
• Medscape Headlines in RSShttp//www.medscape.com/
  pages/public/rss
  

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Whats it good for?

• Great for regularly-updated material with a set
  format
  
• News releases
• Program updates
• Recent additions / whats new on a site
• Not so good for
• Constantly-changing layouts
• Infrequent announcements
• MUCH easier to see than describe

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Twitter

• Technically called micro-blogging
• Users send tweets (updates) to the Twitter
  website, via the website, SMS, IM, or other
  services like Facebook
  
• Survey Regarding Twitter, have/do you
• Heard of it
• Use it
• Loathe it
• All of the above

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The short messages are called tweets
You can sign up to follow your friends, and they
can sign up to follow
you
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Who uses Twitter?

• Los Angeles Fire Department
• Barack Obama
• CNN
• Doctors and medical students
• National Public Health Week
• American Public Health Association

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Los Angeles Fire Department
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Barack Obama
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CNN
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Doctors and Medical Students
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NPHW Twitter example
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APHA Twitter example
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Ways to Send a Tweet

• Directly on Twitters website
• Through a client like Twhirl
• Through an IM client (GTalk, Jabber)
• From your mobile phone
• Twitter Demo

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How can it be used productively?

• Twitter as to-do list
• People management
• Business management
• Newsletter

Privacy Issues?
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Mobile Devices

• PDA
• Cell phone
• Smart Phone
• EDA (Enterprise Digital Assistant)
• iPhone

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What can you do with a mobile device?

• Blogging
• IM
• Text messaging, LOL
• Email
• Take photos and then send them (via email and/or
  text msg)
  
• Download medical literature, databases, etc.
• WISER
• Connect via Bluetooth

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WISER

• Wireless Information System for Emergency
  Responders
  
• Designed to assist first responders in hazardous
  material incidents
  
• http//wiser.nlm.nih.gov

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(No Transcript)
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Wiki

• Collaborative web site whose content can be
  written and edited by anyone who has access to
  it
  
• Also, the Web application (software) that allows
  groups to set up and edit a wiki
  
• From the Hawaiian wiki wiki, swift or fast
• Wikis can be public or private

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Famous Wikis

• Wikipediawww.wikipedia.org
• wikiHowwww.wikihow.com
• Encyclopedia of Earthhttp//www.eoearth.org

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Medical Wikis

• AskDrWikiwww.askdrwiki.com
• Ganfyd medical knowledge base http//www.ganfyd.o
  rg/index.php?titleMain_Page
  
• Healthcare wiki (Joint Commission) Health Care
  Quality
  
• http//wikihealthcare.jointcommission.org/twiki/bi
  n/view/Home/WebHome
  
• David Rothmans List of Medical
  Wikishttp//davidrothman.net/list-of-medical-wik
  is/
  

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Uses for Wikis

• Group collaboration
• Virtual communities of practice
• Creating a body of knowledge capturing the
  collective intelligence

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Possible Wiki Projects

• Internal documents
• Grant applications
• Committee work - agendas, minutes, docs
• Conference planning
• Student group project space
• In place of structured courseware
• Policies and procedures manual
• Presentation medium
• Notebook to organize your thoughts

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Possible Wiki Projects

• External documents
• Medical textbooks
• Research collaboration space
• Subject encyclopedias
• Community information
• Any kind of knowledge base

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How is a wiki different from a blog or group?

• Wiki
• Collaborative publication, not a news posting or
  threaded discussion
  
• Organizing principle space, not time as in a
  blog
  
• Creates a web site over time
• Not just a storage or communication space, a work
  space

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Advantages of Wikis

• Quick setup (especially free, hosted sites)
• Get everyone on the same page
• Web-based (Browser) editing
• Get out of your Inbox

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Disadvantages of Wikis

• For public wikis
• Concern with accuracy
• Potential for spam and vandalism
• Wikis can become disorganized
• Some wiki software is not intuitive
• Limited editing tools
• For online tools
• Interfaces, ownership can change
• No technical support

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Tools in many Wikis

• WYSIWYG page editing
• File storage
• Discussion lists
• Photo storage
• Calendar
• Tracking tasks and milestones
• Search

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Additional features

• Email notification
• Revision differences
• Page permissions
• Conflict resolution
• HTML tag support
• Commenting
• Spreadsheets (slow)

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Wiki Software

• Server Software (free, open source)
• Mediawiki www.mediawiki.org
• TWiki http//twiki.org/ (NOVEL)
• Online wiki hosting (many)
• PBWiki www.pbwiki.com
• WikiSpaces www.wikispaces.com
• SocialText www.socialtext.com
• Central Desktop centraldesktop.com

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WikiMatrix

• Use it to select the best software for you
• Wizard
• Side-by-side comparison of features
• Demo

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WetPaint

• www.wetpaint.com
• Free, online, no risk way to try a wiki
• Ignore ads when playing
• Request that ads be removed
• Demo

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What are Podcasts?

• Downloaded audio or video content
• Podcasting iPod Broadcasting
• Features
• Automatic downloads of new content
• RSS feed for audio files
• Typically audio files are .mp3 files
• Typically video files are .mp4 files

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5 Things You Need to Know

• Did You Know 1
• You do NOT need an iPod
• (or any kind of device beyond a computer)
• to listen to or view podcasts.

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5 Things You Need to Know

• Did You Know 2
• Podcasts can be audio, video, or enhanced
  podcasts with bookmarked slide shows.

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5 Things You Need to Know

• Did You Know 3
• Software to listen to or view podcasts is
• FREE
• on both Mac and PC.

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5 Things You Need to Know

• Did You Know 4
• A lot of interesting podcast content is
• FREE.

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5 Things You Need to Know

• Did You Know 5
• Podcast files are
• downloaded,
• not streamed.
• (So you dont need a lot of bandwidth, just time.
  
  
• Download, then listen later.)

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Some Additional Podcasting Myths

• I dont want to watch video on a small screen.
• Watch on your computer
• It takes too much time
• Same as listening to the radio, watching TV?
  Great for multi-tasking exercising, driving,
  housework, etc.
  
• I have no need for it.
• Learning, entertainment

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Accessing Podcasts

• Listen or view any given program
• Subscribe to the program, as you would an RSS
  feed
  
• New programs are downloaded to your computer as
  they come out

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Hardware to Access Podcasts

• Your computer
• Digital devices to listen on the go
• Zune (Microsoft) (200)
• iPod family (100 - 500)
• MP3 USB player (30)

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Software To Access Podcasts

• iTunes
• Free download, Mac or PC
• Listen on your computer or MP3 player
• Google Reader
• Subscribe to podcasts
• Listen on your computer
• Directly on a web page
• http//nnlm.gov/mcr/services/podcasts/podcasts.htm
  l
  
• Demos

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Public Health Content

• CDC http//www2a.cdc.gov/podcasts/
• Agency for Health Care Quality http//www.ahrq.gov
  /consumer/podquality.htm.
  
• University of Washington School of Public Health
  http//sphcm.washington.edu/podcasts/
  
• John Hopkins School of Public Health Public
  Health News Center http//www.jhsph.edu/publicheal
  thnews/rss
  
• Demo

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Other Content

• NPR
• Search iTunes store for a lot of FREE content
  in any area of interest
  
• http//www.podcast.net/ (huge podcast directory)

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(No Transcript)
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Instant Messaging

• Text chat
• AOL, Yahoo, MSN, Google Talk
• Meebo (http//www.meebo.com) consolidates all in
  one place

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MeeboMe Chat

• http//www.meebome.com
• Chat widget so users can ask you questions
• Users do not need a chat log-in
• 3 simple steps to set this up
• Demo

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• VoIP transmission of voice through the Internet
• Also known as IP Telephony, Internet telephony,
  Broadband telephony
  
• "VoIP" is pronounced voyp.
• Internet vagaries can impact quality

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Skype

• Skype free voice over IP for collaboration and
  communication with remote colleagues
  
• Free for computer to computer
• Audio conferences up to 24 people
• One-to-one videoconferencing
• 3 / month unlimited calling to regular phones
• Low international rates
• Demo

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Mashups

• A web application that combines two independent
  data sources to create a third service

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Examples

• HealthMap
• Global disease alert map with links to news
  stories
  
• http//healthmap.org/en
• Who Is Sick
• Epidemiological mashup for Los Angeles area
• http//whoissick.org/sickness/
• Avian Flu
• http//www.nature.com/avianflu/google-earth/index.
  html
  
• Demo

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Questions
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Thank You!

• Max Anderson
• NN/LM GMR Technology Coordinator
• 312-996-2464
• max_at_uic.edu
• Skype maxlibris

• Sharon Dennis
• NN/LM MCR/PSR Technology Coordinator
• 801-587-3518
• sdennis_at_lib.med.utah.edu
• Skype sedennis

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