Digital Publishing

1
Digital Publishing

• How to develop, publish, and market your digital
  book or monograph.
• Marty Tessmer

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Digital Publishing

• It's true saying you were a self-published
  author used to be like saying you were a
  self-taught brain surgeon. But over the past
  couple of years, vanity publishing has become
  practically respectable. As the technical
  challenges have decreased--you can turn a Word
  document on your hard drive into a self-published
  novel on Amazon's Kindle store in about five
  minutes
• Time Magazine, January 21, 2009.

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Digital Publishing

• It's clear that the recession is accelerating the
  shift to digital publishing. With the economy
  shaping up as it seems to be,were going to see a
  15-year leap in publishing in the next two
  years.
• Inside Higher Education, April 8 2009,
• http//www.insidehighered.com/views/mclemee/mcleme
  e237

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Digital Publishing

• Founded on a royal charter granted to the
  University by Henry VIII in 1534, Cambridge
  University Press is the oldest printing and
  publishing house in the world.
• Cambridge University Press has just launched its
  own eBook Store at http//www.cambridge.org/ebooks
  tore.
• Inside Higher Education, April 8 2009,
• http//www.insidehighered.com/views/mclemee/mcleme
  e237

5
Digital Publishing

• Lisa Genova (A Harvard neurologist) paid 450 to
  a company called iUniverse and published her
  book, Still Alice, herself.
• That was in 2007. By 2008 people were reading
  Still Alice. Not a lot of people, but a few, and
  those few were liking it. Genova wound up getting
  an agent after all--and an offer from Simon
  Schuster of just over half a million dollars On
  Jan. 25, Still Alice will make its debut on the
  New York Times best-seller list at No. 5.
• Time Magazine, January 21, 2009.

6
Digital Publishing

• Underlying the status of online publication as an
  inferior medium is probably the concern on the
  part of potential contributors that appearance in
  electronic media is not as highly regarded by the
  gatekeepers of tenure and promotion as the
  traditional hard-bound book and the article
  offprint, at least in the humanities.
• Joseph Raben, Queens College, City University of
  New York

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Digital Publishing

• ..The expression, If you build it, they will
  come, is simply not true when it comes to
  publishing your books.
• Colorado Independent Publishers Association

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Digital Publishing

• The tenure system needs to reward people for
  contributions to collaborative digital projects
  instead of recognizing only those who publish
  books and articles.
• Christine L. Borgman, professor of information
  studies
• at the University of California at Los Angeles

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Digital Publishing

• All citation counts do is measure the number of
  mentions of a text. The ultimate utility of
  knowledge actual impact is on the broader
  social world, not the selfenclosed world
  reciprocal naming which is a peculiar
  characteristic of academic networks.
• First Monday, Volume 14, Number 4 - 6 April 2009

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Digital Publishing

• With the rise of online journals, another
  increasingly used impact metric is download
  counts, or the number of times an article is
  accessed by users.
• Davies, 2009.

11
Digital Publishing

• The challenge is to develop new business models,
  either in the form of academic socialism
  (institutional support for publishing by
  libraries or university presses paid for by
  government or institutions) or lightweight
  commercial models which do not charge
  unconscionable author fees, subscription rates or
  perarticle purchase prices.
• Bill Cope, Research Professor, Department of
  Educational Research.
• Mary Kalantzis, Dean of Education, University of
  Illinois.

12
Digital Publishing

• Whole disciplines traditionally represented only
  by textual exegesis, such as the arts, media and
  design might be formally brought into academic
  knowledge systems in the actual modalities of
  their practice.
• Jakubowicz, 2009

13
Digital Publishing

• Now were in a massive shift. Data become
  resources. They are no longer just a byproduct of
  research. And that changes the nature of
  publishing, how we think about what we do, and
  how we educate our graduate students. The
  accumulation of that data should be considered a
  scholarly act as well as the publication that
  comes out of it.
• Christine Borgman, Scholarship in the Digital Age.

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Digital Publishing

• This illustrates a growing problem in academic
  medicine as digital publishing and dissemination
  of intellectual property becomes more efficient
  and more widely used, the procedure for assigning
  credit to authors of digital material has become
  less well defined.
• Mark Halsted, Rewarding authors in a digital age.
  
• American Journal of Roentgenology, March 2004.

15
Digital Publishing

• The latest newsletter of the Modern Language
  Association announces that 40.8 of departments
  in doctorate-granting institutions report no
  experience in evaluating refereed articles in
  electronic format, and 65.7 report no experience
  in evaluating monographs in electronic format.
• Joseph Raben, Queens College, City of New York,
• Digital Humanities Quarterly, Spring 2007.

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Digital Publishing

• Scholarship seems to be getting more visibly
  social. According to Laura Cohen, social
  scholarship is the practice of scholarship in
  which the use of social tools is an integral part
  of the research and publishing process.
• Lisa Spiro, Director, Digital Media Center, March
  2004.