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IT Doesnt Matter

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Title: IT Doesnt Matter


1
IT Doesnt Matter
  • Nick Carr

2
Questions
  • What does Carr mean when he discusses a vanishing
    advantage? 
  • What is the advantage one gains from IT?

3
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4
Questions
  • What does the commoditization of IT mean? 
  • What is a commodity? 
  • How do you make a product into something that is
    not a commodity? 
  • How does this Apply to IT?

5
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7
Questions
  • The examples of railroads and electricity seem to
    be similar to IT are these analogies valid?
  • What is different about IT?
  • How is IT similar to these examples?

8
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9
Questions
  • What does Carr feel are the new rules for IT?
  • Do you think Carrs recommendations are
    strategies that firms should follow?
  • Is there are role for IT in innovation and
    striving for excellence?

10
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11
Generating premium returns on your IT investments
  • What is IT Savy?
  • IT savvy refers to the planned, ongoing use of a
    set of interlocking business practices and
    competencies that collectively derive superior
    value from IT investments

12
Generating premium returns on your IT investments
  • How does a firm become IT Savy?
  • What is helpful about viewing IT through the
    portfolio lens?
  • Successful IT portfolio techniques change the
    conversation from technical to strategic
    considerations by applying a commercial lens to
    IT investments
  • Why is this important?
  • the result is an allocation of IT assets that is
    appropriate for the companys circumstances.

13
Generating premium returns on your IT investments
  • What are the elements of this portfolio?
  • Infrastructure
  • Transactional
  • Informational
  • Strategic

14
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17
Generating premium returns on your IT investments
  • What are the hallmarks of the IT-savvy company?

18
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19
Generating premium returns on your IT investments
  • How do firms match IT-savvy practices and
    competencies with the IT portfolio?

20
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21
Investing in the IT that makes a competitive
difference
22
Investing in the IT that makes a competitive
difference
  • What has changed?
  • Who has been changed?
  • What caused the change?

23
Investing in the IT that makes a competitive
difference
  • What has changed? A new dynamic
  • Who has been changed? Everyone
  • What caused the change? Not just IT, but processes

24
Investing in the IT that makes a competitive
difference
  • The indicators in the research
  • Concentration
  • Turbulence
  • Performance spread

25
Investing in the IT that makes a competitive
difference
26
Investing in the IT that makes a competitive
difference
27
Investing in the IT that makes a competitive
difference
28
Investing in the IT that makes a competitive
difference
  • So, when did all this happen?
  • What is the underlying cause?
  • How do they make it work?

29
Investing in the IT that makes a competitive
difference
  • So, when did all this happen? Mid 90s
  • What is the underlying cause? IT/productivity
  • How do they make it work?Embedded in IT
    Propagation

30
Investing in the IT that makes a competitive
difference
  • How do we see this evolve?
  • Who is responsible for making it all work?
  • What should the mantra be?

31
Investing in the IT that makes a competitive
difference
  • How do we see this evolve?Its a self
    propagating cycle
  • Who is responsible for making it all
    work?Managers, of course!
  • What should the mantra be?Deploy, innovate,
    propagate

32
Investing in the IT that makes a competitive
difference
  • Where will the next brilliant idea come from?
  • So, is management out of the picture?

33
Investing in the IT that makes a competitive
difference
  • Where will the next brilliant idea come from?The
    masses
  • So, is management out of the picture?Of course
    not identify and propagate
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