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Metasearch Engines for ecommerce

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Metasearch Engines for e-commerce. Clement Yu, Department of Computer Science ... to determine for each user query, which search engines should be invoked: ... – PowerPoint PPT presentation

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Title: Metasearch Engines for ecommerce


1
Metasearch Engines for e-commerce Clement Yu,
Department of Computer Science National Science
Foundation
  • Problem Statement and Motivation
  • Many companies sell the same type of products (
    eg computers) or services ( eg. life insurance)
    via the Web.
  • Looking for the best product or service (eg
    lowest price and meeting specifications) requires
    excessive checking of many Web search engines.
  • This imposes too much burden on a user.
  • The aim is to allow a user seeking a product or
    a service to submit a single query and to receive
    the results ranked in descending order of
    desirability.

  • Technical Approach
  • Companies selling products or services via the
    Web have different user interfaces.
  • Create an user interface that integrates the
    features of each individual user interface and
    organize them such that the integrated interface
    is easily understood.
  • A user query submitted against the integrated
    interface is translated into subqueries against
    individual interfaces.
  • It is possible to determine for each user query,
    which search engines should be invoked
  • based on the previously processed queries
  • Key Achievements and Future Goals
  • Most steps in the construction of the integrated
    user interface have been automated.
  • The same technique can be applied in other areas
    (e.g. construct generalized forms)
  • For selling a car online multiple forms need to
    be filled in
  • Create a generalized form applicable to multiple
    sellers.
  • Preliminary results have also been obtained to
    determine the proper search engines to invoke for
    each given user query.
  • Will produce metasearch engines for various
    products and services.
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