Title: R
1RD ManagementWeek 4 (Lecture 5)
- RD Strategy (III) Plan of action
- RD Indicators
2Lecture outline
- PART I RD Strategy (III) Plan of Action
- RD budget
- RD project definition
- RD project evaluation
- PART II RD Indicators
- National Survey of RD
- Bibliometric study report
- National Survey of Innovation
- Malaysian ST Indicators Report
-
3RD STRATEGY (III) Plan of Action
4 PART I RD STRATEGY (III) Plan of Action
5Plan of ActionIntroduction
- Once the broad and long term strategy is
formulated (i) the technological areas which are
critical to the firms competitiveness (ii) The
time by when the technologies need to be
introduced (iii) The mode of acquisition more
detailed plans of actions i.e. the RD project
portfolio have to be defined. - The RD portfolio is composed into several steps
- (1) Fixing the RD budget
- (2) RD Project definition
- (3) RD project evaluation
- (4) RD project selection
- (5) RD project portfolio analysis
6Plan of Action(1) Fixing the RD Budget
- the phase when the amount of expenses in RD for
the current year is fixed - The setting of the RD budget is usually the
result of negotiations between the top management
and the RD managers. In the past, negotiation
was essentially all about the amount devoted to
the RD activities and top management was not
involved in considering the content of the
activities and the projects carried out. - More recently, especially in technology- or
research intensive industries, top management
directly participates to the strategic technology
planning process and is often involved in the
definition of the RD projects content and in
technology management. Therefore, increasingly,
the budget fixed is on the basis of the real
content of activities to be done in a year!
7Plan of Action(1) Fixing the RD Budget
- However, traditionally there is a number of
allocations bases/methods which are commonly used
to fix the budget and which are usually accepted
by all parties as starting points. They are - Inter-firm comparison takes into account the
RD expenditure as the reference point to
determine the RD budget - A fixed relationship to turnover relates the
RD budget to turnover as a fixed percentage. - A fixed relationship to profit relates the RD
budget to profit. - Reference to previous level of allocation
relates the RD budget according to the
investment of the previous year - Nonetheless, as mentioned before, budgets are
increasingly based on definition of the RD
projects content i.e. informed by specific
funding programmes of specific RD projects that
top management has to give its consensus. This
method is called the costing of an agreed
programme and is becoming largely used in
technology-intensive firms.
8Plan of Action(1) Fixing the RD Budget
- Other than specific methods, there are also some
general principles which should be taken into
account in setting the RD expenditure - The RD investment level has to be consistent
with the firms long term objectives and plans - The RD activity requires stability to be
fruitful. Both rapid decreases or increases in
the amount of RD investments are likely to
generate difficulties as the RD activity is
labour- and especially brain-extensive. The
organisational and managerial impact of rapid and
sharp changes can be relevant - The distortion inroduced by large projects
should be considered. Cuts or adds to the RD
budget can be justified when large projects have
been carried out in the past or are to be
undertaken in the future respectively. - Generally, managers (both RD and top) agree that
budgets are better fixed when all these
principles are considered. They recognise that
the budget has to be the result of a joint
analysis (involving the main firm functions
concerned) of the firms technology program
rather than only negotiation for money.
9Plan of Action(2) RD project definition
- ? generation of RD projects and the definitions
of the characteristics of RD projects (e.g.
objectives, resources, time, organisation)
submitted to the evaluation phase. - The project definition defines and describes the
key characteristics of the project. Its aim is to
clearly state the objectives and provide the
information necessary to evaluate the feasibility
of the project. Three project variables should be
in particular estimated and defined - The duration of the project How long?
- The resources (types and amount) required by the
project - The output of the project
- The three characteristics (duration, resources
and outputs) are related to each other. - Note See the UM Research Grant (UMRG)
application form
10Plan of Action(2) RD project definition
The type of output differs if the project is in
the development phase or in the research phase.
The outputs of a research project can be
described as knowledge improvements in a certain
disciplinary area. The outputs of a development
project is a new product produced with the
innovative production process in use. Its measure
is the estimation of the product market
potential. The estimation of the output can be
quantitative and qualitative evaluation of what
the project is able to produce e.g. quality of
people trained or acknowledge in certain
discipline, quantity and quality of publications
produced, quantity and quality of patents filed,
ability in the use of certain equipments,
performance of a certain prototype or pilot
plant. It should also be added that the project
definition phase should also provide a definition
of the project organisation, identifying the
project manager and/or project champion and some
early organisational aspects!
11Plan of Action(3) RD project evaluation
- ? The process in which the various projects are
evaluated - Once defined, the project is then subject to a
formal evaluation procedure. There are several
principles to consider in the evaluation process
- (1) Impact The evaluation process should
consider the impact to the overall business i.e.
on the firm as a whole (including RD and other
functions) as well as the potential return from
the market. This means that the value of the
project can significantly vary from firm to firm.
A project can be fully exploited by a firm where
the resources downstream (distribution
capabilities, logistics, marketing channels) are
available, is of minor value (or even
unsuccessful) in another firm, which lacks the
required resources (or should invest a large
amount of money to acquire them).
12Plan of Action(3) RD project evaluation
- (2) Effect on other RD project The output of a
certain project can be the pre-requisite to
undertake another project in other words, the
knowledge developed provides the basis to
generate and develop new projects in a certain
technological discipline. Two concepts are
related to this approach - Absorptive capacity a concept that emphasises
that the capacity of a firm to value and utilise
outside knowledge is largely the function of the
level of prior related knowledge i.e. of the
skills available within the firm. This means the
project can be undertaken to create or enrich a
firms knowledge in cerain area, in order to
increase the capacity to value the external
knowledge in the area - Option theory a concept largely applied to the
case of RD projects is that of seeing them as
options for future technical knowledge.
13Plan of Action(3) RD project evaluation
- (3) Risk Usually, the risk of technological
project relates to the probability that the
project reveals to be not feasible technically
(technical risk) or in terms of the market
(commercial risk) - (4) Evaluation stage The project subject to
evaluation are both new projects and projects in
progress whose potential has to be evaluated at
each stage e.g. every year if its a a yearly
review. - (5) Sunk cost Costs already incurred, in theory,
should not influence the evaluation of the
project. The evaluation of the project has to be
based only on costs and benefits the project will
generate from now on. Therefore, usually although
the project has so far required a large amount of
expenses, the project has to be killed. The fact
that a relevant amount of money has already been
spent is not a justification to go on. On the
contrary, if a project has so far required large
expenses, this is not a justification to stop the
project. If the project from now on reveals to
have positive financial results it has to be
carried on.
14Plan of Action(4) RD Project Selection
- There different techniques in which RD projects
can be evaluated but I will not cover this in the
lecture. Please read Chiesa (2007) p. 120 -137 if
you are interested.
15Plan of ActionExercise Observing a research
grant funding scheme
- (1) Science Fund (or Fundamental Research Grant
Scheme) - (2) Techno Fund
- (3) Technopreneur/Enterpreneur Investment Grant
Scheme - (4) Peruntukan penyelidikan pascasiswazah (PPP)
-
16Plan of ActionExercise Observing a research
grant funding scheme Science Fund
ScienceFund is a grant provided by Government to
eligible entities to carry out RD projects that
can acquire and generate new knowledge in
strategic basic and applied sciences. The
objectives of ScienceFund are as follows - to
support RD projects that can develop new
products or processes necessary for further
development and commercialisation in specific
research clusters (RC) and - to generate
science-based knowledge through research and
enhance skills as well as expertise among
researchers in Malaysia. ScienceFund focuses on
five (5) main clusters which include Information
and Communication Technology (ICT)
Biotechnology Industry Sea to Space and
Science Technology Core.
17Plan of ActionExercise Observing a research
grant funding scheme Science Fund
- Science-Fund supports the following types of
research - (1) Strategic Basic Research
- Experimental and theoretical research undertaken
to acquire new knowledge which is directed into
specified broad areas for useful discoveries.
Strategic Basic Research provides broad-based
knowledge to address identified problems and
suggests practical solutions. - (2) Applied Research
- Original work undertaken primarily to acquire new
knowledge in view of specific application. It is
undertaken either to determine possible use for
the findings of basic research or to determine
new ways of achieving some specific and
predetermined objectives. - The following entities are eligible for
ScienceFund - Public RIs and IHLs
- IHLs and RIs in the private sector
- Government Science, Technology and Innovation
(STI) Agencies - Expatriats working under contract with any of the
above institutions. -
18Plan of ActionExercise Observing a research
grant funding scheme Techno Fund
- Realising the importance of RD and innovation,
the Government initiated a competitive funding to
undertake pre-commercialisation of cutting-edge
technologies in ICT, Advanced Materials, Advanced
Manufacturing, Biotechnology, Renewable Energy
and Nanotechnology named TechnoFund in the Ninth
Malaysia Plan (2006 2010). - The fund aims to
- Stimulate the growth and successful innovation of
Malaysian medium and large entities by increasing
the level of RD and its commercialisation - Increase capability and capacity of Malaysian
IHL and RI to undertake market driven RD and to
commercialise RD outputs - Enhance global competitiveness and RD culture
among Malaysian entities - Increase contribution to Malaysian GDP through
economic wealth creation and exports and - Foster greater collaboration between Malaysian
private entities and government RIs/IHL - ScienceFund focuses on five (6) main clusters
which include ICT, Biotechnology, Advanced
materials, Advanced manufacturing, Nanotechnology
and Renewable Energy. -
19Plan of ActionExercise Observing a research
grant funding scheme Techno Fund
- The grant is meant for two types of funding
- Pre-commercialisation
- Pre-commercialisation activities comprise
developmet of commercial prototypes/pilot
plants/clinical trials/up-scaling demonstration
and testing purposes but not commercial
exploitation. - (2) IP Acquisition
- Acquisition of intellectual property (laboratory
scale prototype) from overseas or local sources
for further development up to pre-commercialisatio
n stage. - The following entities are eligible for
ScienceFund - Medium and large Malaysian companies, including
GLCs - Malaysian government RIs and IHLs
- Collaboration
- Industry applicants are encourage to collaborate
with one or more GRI/IHL - GRI/IHLs must collaborate with one or more
industry partners who should contribute financial
or non-financial resources equivalent to 50 of
the total project cost. -
-
20Plan of ActionExercise Observing a research
grant funding scheme Technopreneur/Enterpreneur
Investment Grant Scheme
Grants of RM5, 000 to RM50, 000 are available to
all non-final year students (undergraduate and
postgraduate), lecturers, societies, associations
or other bodies in the university.
Technopreneur/ Entrepreneur Grant can cover
projects in most academic, professional, arts,
cultural and educational fields. New innovation
and technology are encouraged to apply.
Entrepreneur Grants cannot be used for a)
general appeals b) capital expenditure (e.g,
building refurbishment, equipment acquisition,
etc) c) consumables (e.g, stationery, scientific
supplies, etc) d) school, college or university
fees e) salary costs or professional fees f)
commissions for works of art g) replacement of
statutory funding
21Plan of ActionExercise Observing a research
grant funding scheme Postgraduate Research Fund
(PPP)
Postgraduate Research Grant (PPP) was founded to
provide funding to help University of Malaya's
postgraduate to covered their research cost. The
sourse of dana came from 50 of research fees
which is collect from all postgraduate candidate.
The grant is provided by IPPP and will be fully
managed by PTJ itself.
22 PART II RD Indicators
23RD Indicators Introduction
Browse the Malaysian Science Technology
Information Centre (MASTIC) Website and each
group are required to read and analyse a specific
ST indicator report Group 1 Survey of
Research Development Group 4 Bibliometric
Study Group 3 Survey of Innovation Group 2
Malaysian ST Indicators Report
- As a result of this exercise, you need to make a
10 -15 minutes presentation to the class on the
following areas - What is report all about?
- What are the indicators being analyzed and what
do they indicate? Give suitable examples.
24Group Assignment
Group 1 Institute of Ocean Earth Sciences
(IOES) Director Prof. Phang Siew Moi Group 4
Centre for Biotechnology in Agriculture Research
(CEBAR) Director Prof. Dr. Rofina Yasmin
Othman Group 3 Centre for Natural Product and
Drug Discovery (CENAR) Director Prof. Dr. A.
Hamid A. Hadi Group 2 Photonics Research
Centre Director Prof. Dr. Harith
Ahmad