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Growing beef demand one meal at a time
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Growing beef demand - one meal at a time. Scott Hansen. General Manager. Corporate Communications. to grow. beef. volumes ... Integration of all components ... – PowerPoint PPT presentation
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Title: Growing beef demand one meal at a time
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Growing beef demand- one meal at a time
- Scott Hansen
- General Manager
- Corporate Communications
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Lambs marketing principles
- Lamb must have a distinctive voice
- Lamb must have year-round activity
- Volume is with mainstream families
- Volume is with mainstream meals
- Integration of all components of the marketing
mix is vital - Energy, passion and entrepreneurial spirit drive
our team
