Year 8 ICT Marketing lesson 1

1
Year 8 ICTMarketing lesson 1
2
As you come in

• Take a piece of paper
• In pairs, write down 5 things that you use to
  judge how good a web site is, e.g.
• Graphics
• Layout
• 5 minutes

Back
3
Objectives

• To understand what is required in the marketing
  unit
• To be able to identify good characteristics of
  web sites

4
8.2 Marketing

• This unit will see you build a website to promote
  your theme park
• You will learn to use DreamWeaver and Fireworks
• You should aim to finish by half-term

5
So what makes a good web site?

• What were your ideas (mind map)
• Should at least have had
• Accuracy (biased, reliable, up to date)
• Ease of use (links, consistency)
• Relevance (images and text meaningful)
• Quality of display (fonts, colours, size)

6
Evaluating websites

• You will look at a number of sites
• You will record your findings on the sheet linked
  to the website (save it in your area)
• 15 minutes

7
So which were the best?

• Lets look at how your scored them
• Show of hands for best site
• What were the reasons?
• Does this mean you want to visit that theme park
  the most?
• What features would you like to include on your
  site?

8
Plenary

• Print out evaluations and put the in your folder.
• Remember to include your name on the print out.