clothing

1
clothing home
2
clothing and home
turnover growth

• sales growth of 12.0 (2003 11.6)
• corporate store comparable growth 9.0
• inflation averaged 6.9 for the year (first
  half 04 9.5)

3
clothing
rlc market share

• Market share to June 2004
• 12 month moving average
• this year 16.1 (52 weeks)
• last year 16.6 (52 weeks)
• 3 month moving average
• this year 16.0
• last year 16.6

4
clothing and home
key points

• Womenswear
• Excellent growth in womens outerwear
• Customer segmentation and focus on modern
  clothing
• Tiering of ranges to appeal to a broader customer
  base
• Wardrobe building
• Homeware
• Comprehensive product offering innovation
• Unit growth and better values
• Volume growth over 20 second half
• New in-store experience

5
clothing and home
key points

• Childrenswear
• Poor values
• Not enough attitude and fun
• Menswear
• Old fashioned
• Non-availability of core items, colours and sizes
• Customer segmentation lacking
• Cellular
• Growth of 27, second half 37

6
clothing and home
strategy

• Lessons in womenswear being transferred to other
  divisions
• Implement design led buying process to define
  consistent taste level
• Focus on improved availability
• Focus on core key items, colours and sizes
• Better pricing through better sourcing
• Menswear customer segmentation strategy
• Develop homeware as the 4th leg of business
• Extend store modernisation