Ariana Gaillard

1
XM Satellite Radio

• Ariana Gaillard
• CIS 55 Section 620
• September 20, 2006

2
Whats It About?

• Provides music, news, talk, information,
  entertainment and sports
• Reception by vehicle, home and portable radios as
  well as the Internet
• Broadcasts daily from stations in New York,
  Washington DC, Nashville, Toronto, and Montreal

3
History

• Company was incorporated in 1992
• Publicly traded in the NASDAQ since October
• Became available nationwide November 12, 2001

4
Competitors

• Main competitor Sirius Satellite Radio Inc.

5
Whats In the News?

• September 25th, 2006 Oprah Winfrey launches her
  own station (Oprah FriendsChannel 156)
• September 20th, 2006 XM stocks shares go up
  above their 50 day moving average for the second
  time in months

6
Products

• Helix XM2go Series (portable XM radio and MP3
  player in one) (ex. Pink Pioneer, Samsung Helix,
  etc.)
• Home Audio Series (ex. XM Mini Tuner, Polk XRt
  12, etc.)
• Car Audio Series (ex. Pioneer AVIC-N2, XM
  Commander, etc.)

Polk XRt12
XM Pink Pioneer inno
Pioneer AVIC-N2
7
XMs Top Executives
8
Past, Present Futureof XM