Who is Citiwide Broadband Communications

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Who is Citiwide Broadband Communications?
CitiWide Broadband Communications is a privately
owned and local community based High Speed
Internet service provider. Our Vision Internet
users should have access from any part of the
globe. It should be affordable, fast, convenient,
and user friendly. Our Mission Citiwide
Broadband Communications will bring wireless
technologies to your finger tips anywhere. We
will deliver affordable next generation
communications to users in bridging communities
and help local business community to communicate
with its on-line customers What is Citiwide
HotSpot?
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• Features Citiwide HotSpot
• Citiwide Wi-Fi HotSpot is an e-commerce Platform
  developed to support community.
• With the support of Greater Victoria Businesses,
  we are moving together to provide
• local businesses a platform that businesses can
  take advantage of Internet
• with wireless internet access so all business and
  its local customers can benefit.
• Benefit to your business
• Better Human traffic
• Hosting a Wi-Fi hotspot at your location is
  being able to offer high-speed wireless Internet
  access. In addition to satisfying the needs of
  connectivity for your customers and visitors, it
  will attract many new visitors to your location.
• More service offering
• Getting more people in your store and
  enticing them to stay longer usually means you
  will sell more of your products or services.
• In-expensive and Greater exposure
• As a Citiwide access point provider when someone
  logs on in and around your wireless radius they
  will see your advertising message. Citiwide also
  offers a complete E-business solution by offering
  targeted Hotspot advertising on Access Points

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• Complimentary Community Wi-Fi service
• What Users want?
• Wi-Fi users want to log on everywhere at no
  charge
• What Hot Spot provider facing?
• Visitors increasingly use greater amounts of
  bandwidth
• Some have greater costs associated with guests
  spending more time online. The typical Internet
  session is much shorter at cafes and airports,
  where free or ad-supported Wi-Fi is gaining more
  traction
• Bad is out weighted the Good for charging
  wi-fi user?
• Its not just that it costs money
• Its also the hassle factor of having to sign on
  and giving out personal information
• What are the source that can recapture the cost?
• Viewing an advertisement or signing up for a
  loyalty program
• Its free - two hours of free access
• Paid - as a meaningful benefit for customers
  who buy a loyalty card

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Every HotSpot AP will be registered on Google Map
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Typical Service and request
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Security certificate to verify site provider
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Advertiser sponsored welcome page
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Logo below can be replaced with paid sponsored
advertiser
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This is a welcome page (5 second) to confirm
login after successful registered, the logo below
can replaced with pay sponsored advertiser
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Last step of welcome page
Hot Spot Click to Call Reference
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Security Issue Man In The Middle Attack Hacker
set up cloned Access Points with same SSID name
so hotspot users personal information or browsing
data traffic can be recorded. Application
Example Merchant A set up router and clone mac
address of other (citiwide network) AP, all
packet and data will be recorded when citiwide
wi-fi user login from such location Webbot Search
and Hack attack Packet sniffed hacking program
that is designed in doing specific attack based
on pre-assigned variable using packet
logic Application Example Hacker login from a
(citiwide network) and use random password
generator to gain access and do multiple site
search or attack through wi-fi hotspot
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Security Prevention Man In The Middle Attack
Access Point Control Management prevent third
party access point to become CW network by
posting warning to wi-fi user and to encourage
the AP site owner become part of CW network
operator
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Webbot Search and Hack attack To prevent such
attack by powerful computer, Citiwide designed
such way that will require human interaction to
log-in based on central access management and
captcha interface
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Citiwide Deployment Grand Plan CW WiFi
Deployment is based on 4 Zone These districts
are business oriented and based on the business
model Zone 1 Downtown District including
portion of Victoria (James Bay Area) Zone 2
Saanich District including Gordon Head Area Zone
3 Oak Bay Area including Foul Bay Area Zone 4
Esquimalt and Langford Area Hot Spot
Deployment Commercial District Deployment (400
APs in 4 zones) HotSpot Coverage is expandable
based on network deployment with business hotspot
package Zone 1 / Victoria will be sponsored
through Down Town Merchants Association
(220) Zone 2 / Saanich (75) Zone 3 / Oak Bay
Commercial District (50) Zone 4 / Esquimalt and
Langford Commercial District (55) Residential
District Deployment (200 in 4 zones) Zone 1 /
Greater Victoria include James Bay and Haultain
and Fernwood Area Zone 2 / Gordon Head and
Saanich Zone 3 / Oak Bay and Willow / Windsor
Park Zone 3 / Esquimalt and District of Langford
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Deployment Zone Map
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Monthly Traffic Report for specific Citiwide
Merchant (Paid service)
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Daily Traffic Report for specific Citiwide
Merchant (Paid service)
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• Benefits
  of Hosting a Wi-Fi Hotspot
• The overall benefit or goal of hosting a Wi-Fi
  hotspot at your location is being able to offer
  high-speed wireless Internet access to satisfying
  the needs of connectivity for your customers and
  visitors.
• Other benefits of hosting a Wi-Fi hotspot include
  these
• Attract people to your location
• Generate additional revenue
• Attract People to Your Location
• Hosting a Wi-Fi hotspot, in any type of business,
  should attract new people to your location and
  entice them to return and stay longer. For retail
  stores such as cafés and bookstores, this access
  helps fill empty seats. For businesses such as
  hotels, having Wi-Fi Internet access available
  for guests might be essential to prevent losing
  potential customers.
• Generate Additional Revenue
• While you are providing a convenient service to
  your customers and visitors by hosting a Wi-Fi
  hotspot, you might also generate some additional
  revenue for your business or organization. Here
  are ways that you can create some revenue
• Indirect sales of your products or services
• Hotspot network commissions
• Fees from an independent fee-based hotspot
• Advertising revenue

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• Estimating this potential indirect benefit is
  difficult for any business
• or organization. To start, ask yourself a few
  questions based on
• your particular situation
• Are your current customers or visitors the type
  who would sit at your location with
• a laptop and check e-mail or browse the
  Internet?
• How many people do you think this hotspot would
  attract?
• Will hotspot users buy products and services?
• How much will your revenue increase by hosting a
  hotspot?
• Download electronic (printable version) document
  from http//www.cititune.com/hotspotsetup.pdf

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Just Imagine The DEMOGRAPHICS and Synergies of
Wal-Mart and HIGH SPEEED Broadband and its
capability of service offering (i.e. broadband
TV/video, Voice over IP, Internet radios and MP3
download, online coupons) -- all in one
everything Wal-Mart............think of the
DEMOGRAPHICS of how many stores, how many
shoppers, how many POTENTIAL CUSTOMERS hit their
front door every day Let me expound this idea a
little further. Wal-Mart certainly does own A LOT
of real estate with buildings EVERYWHERE in the
country. I think the Wal-Mart rooftops could be a
very HOT and precious commodity similar to the
Central Office (CO) of a Telco Data Center-
perhaps going to the highest bidder or perhaps
Wal-Mart will keep it for themselves. I bet 90
of the population is within 25 miles of a
Wal-Mart - well within the range of
WiMAX. Wal-Mart (The next Generation ISP) could
not only provide VoIP over WiMAX - they could
become the next Internet Service Provider (ISP)
that takes down the titans in Canada known as
Bell, Telus, Roger and Shaw. Forget Triple Play!
Imagine the bundling deals Wal-Mart could do!
They could offer Internet connectivity, broadband
TV/video, online coupons, and much more. In
theory, they could have their own special web
browser that pops up with specials going on at
the local Wal-Mart. ( i.e. "If you leave in the
next 30 minutes, and go to the nearest Wal-Mart
you can purchase a new Toro XYZ lawnmower for
just 99.99!"). Wal-Mart can even offer the
first year of WiMAX Internet connectivity for
free just to build up the base and then start
charging. Actually, I have a prediction to make.
Soon there will be virtually no profit in just a
plain dumb bandwidth pipe - it will be about the
enhanced services such as voice, video/TV,
wireless access, etc. ISPs and especially
broadband bandwidth providers will be so
competitive -- just like the VoIP players today
-- that they will offer bandwidth for free and
then charge you for services. So if my "FREE
broadband Internet prediction" is correct, soon
broadband Internet access will follow in the
footsteps of the recent "VoIP price wars" which
are causing VoIP prices to inch closer and closer
to free. It's a fun time we are living
in... Wal-Mart Community participation using
Internet Provide Electronic Community event
bulletin board use local network browser
interface allow local event posting, local
breaking news, latest public announcement for
registered non-profit associations. Community
environmental concern will be address through
carbon neutral advertising campaign.