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Airport Operations Today Clearing Confusion

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Airport Operations Conference Brussels 27 October 2004. European Low Fares ... socio-economique de la compagnie aerienne Ryanair dans la region et alentours de ... – PowerPoint PPT presentation

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Title: Airport Operations Today Clearing Confusion


1
Airport Operations Today Clearing
Confusion The Low Fares Carrier Perspective Jan
Skeels Secretary General
2
Overview
  • ELFAA explained
  • The Low Fares Business Model what it really
    means
  • The Future for Low Fares Airlines
  • Summary

3
Low-cost Carriers shown impressive growth since
Liberalisation of Air Transport in Europe
PAX numbers of European LCCs
Avg. growth p.a. 45
PAX(m)
Source Analystenreports, Unternehmensinformatione
n, Monitor Group Analysis
4
How ELFAA came about
  • Legislation pricing policies not taking LFAs
    into account
  • LFA needs not being represented
  • Lack of understanding about our business
    customers
  • E.g. Passenger Compensation Legislation
  • Awareness too late to significantly influence
    now with ECJ
  • Levels of compensation 5/6 times fare paid
  • 85 delays cancellations outside LFAs control
  • need many additional passengers to cover cost
  • consumer choice increased protection or low
    fares
  • European Bodies welcomed LFAs views encouraged
    formal set up
  • ELFAA established and launched at end January
    2004

5
ELFAA Airline Membership
Together operate 249 aircraft flying more than 50
m passengers in 2004
Together serve over 900 routes connecting over
200 cities in 2004
6
Mission Statement
  • to ensure that European policy and legislation
    promote free and equal competition to enable the
    continued growth and development of low fares
    into the future, allowing a greater number of
    people to travel by air.
  • This will be achieved by
  • Identifying areas affecting the LF sector
  • Effectively influencing regulatory issues
  • Promoting common interests of members in European
    institutions

7
Overview
  • ELFAA explained
  • The Low Fares Business Model what it really
    means
  • The Future for Low Fares Airlines
  • Summary

8
LFAs generate new passengers through low fares
  • Data source NFO Infratest, 2002 Monitor Group
    Analysis

Low Air Fares have encouraged European
integration mobility
9
Differences between low cost traditional
carriers
Classic scheduled airlines
Low-Cost advantages
Low-Cost Carrier
  • Fast turnarounds (up to 25 min.)
  • Turnaround slowed down by use of major airports
    with large amount of traffic (approx. 45 min.)

Utilisation
  • Higher utilisation

Frills
  • No Frills, extras paid for (e.g. catering, extra
    luggage)
  • Entertainment programme, quick check in, lounges,
    paper tickets, business class, catering
  • Lower ancillary costs, less complexity,
    additional income
  • Primary and secondary airports
  • International airports

Airports
  • Cheaper airport charges
  • Standardised fleet (only one aircraft type),
    higher seating density (737-300 148)
  • Various aircraft types, low seating density
    (737-300 128)

Fleet
  • Lower maintenance, spare parts and training
    costs, simpler swopping around of flight staff,
    higher capacity utilisation
  • Direct channels, use of travel agencies only if
    extra costs minimal
  • Most tickets sold via travel agencies and by the
    airline itself
  • Lower distribution costs, lower complexity

Retail
  • Direct flights, no transfers, short routes
  • Long haul and short haul routes with transfers
  • Lower complexity, higher capacity utilisation

Network
  • High variable-proportion of salary (up to 26 ),
    better capacity utilisation

Personnel
  • High basic salaries (variable proportion up to 11
    ), trade union affiliation
  • Lower fixed personnel costs

10
Do Key Stakeholders provide what LFAs need ?
Airline
Aircraft Manufacturers
Airports
ANSPs
Policy Makers
11
How can improvements be made ?
  • Air Navigation Service Providers
  • Charges represent up to c. 14-18 of cost base
  • will increase as other charges decrease
  • Most activity is within European airspace
  • Will be totally impacted by outcome of SES
  • Only biting legislation will ensure service
    provision cost efficiency
  • Policy-makers
  • No thorough study on impact of Liberalisation /
    LFAs
  • As result, legislation damaging to LFAs Europe
  • Passenger Compensation Legislation
  • SES
  • Guidelines between airlines and publicly owned
    airports
  • EC must start to understand how legislation will
    impact before decisions made.

12
Benefits to Regions
  • Regions
  • LFAs play vital social economic role
  • Job creation
  • Previously unknown regions are now on the map
  • Free advertising on airline websites
  • Year round services
  • Numerous studies highlight benefits of LFAs

13
Some examples of studies.
  • Carcassonne
  • December 2003
  • 253,000 passengers generated
  • Direct income of Euro 8.4m
  • Indirect income of Euro 135m
  • Induced Income of Euro 272.4m
  • rce Ract Madoux-Groupe Second Axe, Rapport
    detude Impact socio-economique de la compagnie
    aerienne Ryanair dans la region et alentours de
    Carcassonne, December 2003)
  • Cologne Bonn
  • 2002
  • Taxes paid of Euro 91 m
  • Cost Productivity advantages for companies in
    Region of Euro 147.6m
  • Average spend per incoming passenger of Euro
    285.42
  • (Institut fur Verkehrswissenschaft und der
    universitat zu Koln, die regionalwirtshaftlichen
    Auswirkungen des Low cost-Markets im Raum
    Koln/Bonn, 2004)
  • Pisa
  • 2003
  • 316,000 arriving foreign passengers generated
  • 37.8 business passengers at average spend each
    of Euro 431.40 / 62.2 tourists at average spend
    each of Euro 496.52

14
Benefits to Regional Airports
  • Airlines guarantee long term passenger growth in
    exchange for lower costs
  • Increased employment
  • Airports benefit from much increased commercial
    revenues
  • Airports have become more cost efficient
  • Fixed costs, previously not recovered, now
    recovered and profits generated.
  • The rules of the game have changed airports now
    acting as commercial undertakings

15
Examples..
  • Stansted
  • Data source
  • CAA Statistics and
  • Http// www.baa.com/doc/712eb95974cdf46
  • c802566b9004bfd2f_frame.html.
  • Frankfurt Hahn
  • Data source
  • http//www.hahn-airport.de/default.
  • aspx?menupress_basic_infosccen.

16
More examples.
  • Pisa
  • Data source
  • CAA statistics and
  • Http//www.pisa-airport.com/sat/cda/
  • aree/index.php?idArea12idSection37
  • Katowice
  • Data Source
  • MPL Katowice Marketing
  • Department, unpublished

17
Overview
  • ELFAA explained
  • The Low Fares Business Model what it really
    means
  • The Future for Low Fares Airlines
  • Summary

18
The Future
  • Successful liberalisation in Europe now
    threatened by
  • Re-regulation through inappropriate legislation
  • Reduce efficiency
  • Increase costs
  • Undermine competitiveness
  • Example Passenger Compensation Legislation
  • Misapplication of the State Aid Rules
  • Originally to ensure no unfair advantages given
    by States to National Carrier
  • Now trying to stop competition by applying same
    rules to Regional Airports
  • Proposed guidelines place publicly-owned airports
    at a disadvantage
  • Airport growth regional prosperity threatened
    as a result
  • Answer A better understanding needed by
    decision-makers
  • The whole game has changed
  • ELFAA publishing a study to help deliver a better
    understanding
  • The full economic impact of liberalisation should
    be assessed BEFORE decisions are made

19
Still room for improvement
  • SES to address cost inefficiency of Air Traffic
    Control Services
  • Better service provision and cost efficiencies an
    absolute must
  • SES Regulations can deliver a rationalisation in
    service provision
  • European airlines must be allowed to operate more
    efficiently
  • BUT If Regulators get it wrong will impact
    adversely on whole of European Aviation industry

20
Overview
  • ELFAA explained
  • The Low Fares Business Model what it really
    means
  • The Future for Low Fares Airlines
  • Summary

21
To summarise
  • LFAs are a rapidly growing sector of the market
    here to stay
  • Many Europeans travel only because of low air
    fares
  • LFAs voice needed in Europe to protect low fares
    into the future
  • Rules of the Game have changed
  • Low Fares generate great economic benefit to
    airports regions
  • Re-regulation is a big threat to successful
    liberalisation
  • If decision-makers get it wrong on SES All
    European Airlines will suffer
  • A better understanding of the Low Fares sector
    urgently needed
  • ELFAA study on the benefits of the Liberalisation
    of European Air Transport to be published soon on
    www.elfaa.com

22
  • Thank you for your attention !
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