Tourism Organizations

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Tourism Organizations
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Learning Objectives

• Understand the magnitude of world tourism in
  terms of the vast numbers of organizations that
  serve the needs of their diverse memberships.
• Recognize the variety of types and functions of
  tourism organizations.
• Learn how national, regional, and trade
  organizations are structured and operated.

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Why Do You Need to Know These Organizations

• For future career plans
• To know where to apply in case of need
• For tourism investments
• For tourism projectsetc.

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Grouping Tourism Organizations

• Tourism organizations can be viewed in the
  following ways
• Geographically
• By ownership
• By function
• By industry
• By motive

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Tourism Organizations

• International Tourism Organizations
• Regional-International Tourism Organizations
• Developmental Tourism Organizations
• National Tourism Organizations

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1. INTERNATIONALTOURISM ORGANIZATIONS

• UNWTO
• WTTC
• IATA
• ICAO
• IIPT
• IACVB
• SKAL

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A. UNWTOUNITED NATIONS WORLD TOURISM
ORGANIZATION

• http//www.unwto.org
• The UNWTO is a specialized agency of the UN and
  the leading international organization in the
  field of tourism.
• Based in headquarters in Madrid.
• Its history starts in 1925 when International
  Union of Official Tourist Publicity Organizations
  set up in the Hauge.
• After the WW2, it was renamed as WTO and the
  first general assembly was held in Madrid in
  1975.
• Members from 160 countries and territories and
• more than 350 affiliate members representing the
  
• private sector, educational institutions,
  tourism
• associations ?and local tourism authorities.
• Turkey is a UNWTO member is 1975.

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MISSION OF UNWTO

• UNWTO plays a central and decisive role in
• promoting the development of responsible,
  ?sustainable and universally accessible tourism,
  paying particular attention to the ?iinterests of
  developing countries.
• The Organization encourages the implementation
  ?of the Global Code of Ethics for Tourism to
  ensure that member ?countries, tourist
  destinations and businesses maximize the positive
  economic, ?social and cultural effects of tourism
  and fully reap its benefits, while minimizing its
  ?negative social and environmental impacts
• UNWTO is committed to the United Nations
  Millennium Development Goals

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UNMillenium Development Goals
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ACTIVITIES OF UNWTO

• Transfer of tourism know-how through various
  activities
• Tourism statistics and market research
• Impact oftourism on national economies
• Forecasts and trend reports
• Human resource development
• Sets standards of tourism education
• Accreditation program from tourism education
  (TEDQUAL)
• Offers seminars, distant learning courses and
  practicum courses for tourism officials of member
  countries

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ACTIVITIES OF UNWTO

• Facilitation of global travel through elimination
  or reduction of governmental measures for
  international travel
• Facilitation of standardization of requirements
  for passport, visas...etc.
• Improve quality of tourism creating safety,
  security and technical standards and providing
  access for travelers with disabilities
• Regional representatives
• Regional projects
• Silk Road project, launched in 1994, is being
  implemented with UNESCO

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B.WTTC The World Travel Tourism Council

• www.wttc.org
• WTTC is the forum for business leaders in the
  Travel Tourism industry
• Established in 1990
• Some of the members
• Abercrombie and Kent
• Emirates Airline Group
• Mandarin Oriental Hotel Group
• InterContinental Hotels Group plc
• American Express Company
• Visa Inc
• Accor
• Continental Airlines
• Expedia, Inc
• Morgan Stanley
• Hilton Hotels Corportation
• Beijing Tourism Group

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MISSION OF WTTC

• To raise awareness of the economic and social
  contribution of travel and tourism
• To work with governments on policies that unlock
  the the industrys potential to create jobs and
  generate prosperity
• They work on
• Global activities (i.e. Promotes best sector
  practices)
• Regional initiatives
• Economic research

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C. IATAINTERNATIONAL AIR TRANSPORT ASSOCIATION

• www.iata.org
• IATA is the global organization for almost all
  international air carriers
• IATA represents some 230 airlines comprising 93
  of scheduled international air traffic
• The principal function of IATA is to safely
  facilitate the movement of persons and goods from
  any point on the world air network to any other
  point.
• They serve to4 main groups interested in the
  smooth operation of the world air trasport
  system
• Airlines,
• Public
• Governments
• Third parties such as suppliers and tavel and
  cargo agents

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IATAAreas of Activity

• Aircraft operations
• i.e. Aircraft engineering and maintenance, ground
  handlingetc.
• Airport and air navigation services
• i.e. Airtrafic management, aviation charges
• Cargo
• i.e. Standards, dangerous goods, e-freight
• Economics
• i.e. Jet fuel price monitoe
• Environment
• i.e. Noise, fuel efficiency, climate change
• Finance
• Ie. Credit card services, currency services
• Passenger and commercial activities
• i.e. E-ticketing, scheduling, revenue man.
• Policies, regulations and standards
• IATA standarts
• Safety and security
• Simplifying the business project
• Travel and tourism

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D. ICAOINTERNATIONAL CIVIL AVIATION ORGANIZATION

• www.icao.int
• The International Civil Aviation Organization, a
  UN Specialized Agency, is the global forum for
  civil aviation.
• ICAO works to achieve its vision of safe, secure
  and sustainable development of civil aviation
  through cooperation amongst its member States.To
  implement this vision, the Organization has
  established the following Strategic Objectives
  for the period 2005-2010 
• Safety - Enhance global civil aviation safety
• Security - Enhance global civil aviation security
  
• Environmental Protection - Minimize the adverse
  effect of global civil aviation on the
  environment
• Efficiency - Enhance the efficiency of aviation
  operations
• Continuity - Maintain the continuity of aviation
  operations
• Rule of Law - Strengthen law governing
  international civil aviation

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E. IIPTINTERNATIONAL INSTITUTE FOR PEACE THROUGH
TOURISM

• www.iipt.org
• The International Institute For Peace Through
  Tourism (IIPT) was founded in 1986, the UN
  International Year of Peace
• IIPT is a not for profit organization dedicated
  to fostering and facilitating tourism initiatives
  which contribute to
• international understanding and cooperation
• an improved quality of environment
• the preservation of heritage, and through these
  initiatives
• helping to bring about a peaceful and sustainable
  world.
• It is based onthe belief that every traveler is
  potentially an "Ambassador for Peace.
• Their motto Travel promotes peace!
• A primary goal of IIPT is to mobilize the travel
  and tourism industry as a leading force for
  poverty reduction.

• www.iipt.org
• The International Institute For Peace Through
  Tourism (IIPT) was founded in 1986, the UN
  International Year of Peace
• IIPT is a not for profit organization dedicated
  to fostering and facilitating tourism initiatives
  which contribute to
• international understanding and cooperation
• an improved quality of environment
• the preservation of heritage, and through these
  initiatives
• helping to bring about a peaceful and sustainable
  world.
• It is based onthe belief that every traveler is
  potentially an "Ambassador for Peace.
• Their motto Travel promotes peace!
• A primary goal of IIPT is to mobilize the travel
  and tourism industry as a leading force for
  poverty reduction.

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E. IIPTINTERNATIONAL INSTITUTE FOR PEACE THROUGH
TOURISM

• IIPT Global Peace Parks
• Conferences
• Peace Awards
• World Peace Passport program
• We all smile in the same language
• www.worldpeacepassport.com
• Internships
• www.iipt.org/internship.htm
• Credo of peaceful traveller
• http//www.iipt.org/credo.html

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F.IACVBINTERNATIONAL ASSOCIATION OF CONVENTION
AND VISITOR BUREAUS

• It was founded in 1914
• It is a non-profit organization
• It aims to promote professional practices in the
  solicitation and servicing of meetings and
  conventions
• It provides its members with opportunities for
  professional dialogue and exchange of industry
  data on convention-holding organizations.
• It has over 1200 members in 500 city destinations
  in 30 countries
• Istanbul Convention and Visitor Bureau is also
  under this group (www.icvb.org)

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G. SKAL

• The word Skål comes from Scandinavian language.
• The "Skål", a bowl with a welcome drink, was
  offered to visitors when they entered the home.
• One would say Skål as a sign of friendship! The
  letters of the word SKÅL mean
• Sundhet (Health)
• Kärlek (Love)
• Ålder (Long Life)
• Lycka (Luck)

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G. SKAL

• Skål is a professional organization of tourism
  leaders around the world, promoting global
  tourism and friendship.
• It is the only international group uniting all
  branches of the travel and tourism industry.
• Skål is non-political and encourages advancement
  and evolution through affiliation with other
  international industry organizations such as the
  World Tourism Organization

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G. SKAL

• The mission of Young Skål is
• to enrol all persons training or working in the
  sale and/or promotion of tourism worldwide into
  the movement
• make them familiar with its values Friendship,
  Peace, Solidarity, and promoting common, local
  and international interests in tourism

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Who can be a young SKAL?

• to be a student at an authorised educational
  establishment which grants a degree or recognised
  diploma upon completion of studies.
• To be a young professional training for or
  working in the industry.
• To be at least 18 years of age and not older than
  29.
• to agree with and accept the objectives and
  regulations of the Young Skål Group. The minimum
  number of persons necessary to form a Young Skål
  Group was 20.

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SKAL

• http//www.skalistanbul.com
• http//www.skal.org

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FOR MORE INTERNATIONAL ORGANIZATIONS SEE

• http//www.worldtourismdirectory.com
• http//www.worldtourismdirectory.com/international
  /category/travel_tourism/index.html

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2. REGIONAL INTERNATIONAL TOURISM ORGANIZATIONS

• A. PATA
• B. ETC

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PATAPACIFIC ASIA TRAVEL ASSOCIATION

• www.pata.org
• It represents the countries in the Pacific and
  Asia
• The aim of the organization ss to achieve
  excellence in travel and tourism growth in the
  region
• It promotes tourism through programs of research,
  development, education and marketing

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B.ETCEUROPEAN TRAVEL COMISSION

• http//www.etc-corporate.org
• ETC is a non-profit organisation with
  its headquarters in Brussels.
• Its members are the 39 National Tourism
  Organisations (NTOs) of Europe, whose role is
  to market and promote tourism to Europe in
  general, and to their individual countries in
  particular.
•  
• Turkey is a member of ETC

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B.ETCEUROPEAN TRAVEL COMISSION

• The main objectives of the ETC are to
• Promote Europe as an attractive tourist
  destination
• Assist member NTOs to exchange knowledge and work
  collaboratively
• Provide industry partners and other interested
  parties with easy access to material  statistics
  regarding inbound tourism to Europe.
• Activities  Events
• Public relations
• Consumer advertising in overseas markets
• Trade Promotions
• Market Research
• Professional development for members (seminars,
  information exchange)
• Liaison with other relevant agencies (e.g the
  European Commission's Tourism Unit (DG
  Enterprise), the United Nations World Tourism
  Organization (UNWTO), and the Organisation for
  Economic Co-Operation  Development (OECD)

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3. DEVELOPMENTAL ORGANIZATIONS

• Financing institutions
• TKB
• OECD

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Financing in Tourism

• Financing is always a major issue in tourism
  development
• Large financial organizations give loans for
  development such as
• The World Bank
• OPEC Fund for International Development
• Regional and national Development Banks
• Türkiye Kalkinma Bankasi
• Fonatur - Mexio
• European Bank for Reconstruction and Development
• Asian Development Bank
• Carribbean Development Bank
• East African Development Bank

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TKBTürkiye Kalkinma BankasiTurkish Development
Bank

• www.tkb.com.tr
• National developmental organization
• Founded in 1975
• TKB occupies an important role as a development
  and investment bank for its contribution to the
  financing of industry, tourism, education, health
  and energy sectors.
• Besides supplying loans in medium and long- terms
  to the above mentioned sectors TKB has now an
  effective role in other activity fields like
  project assessment, leasing, rehabilitation ,
  equity participation, fund management banking
  operations and training activities.

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OECDOrganisation for Economic Co-Operation
 Development

• www.oecd.org
• Groups 30 member countries (Turkey is a member)
• Organisations mission is
• support economic growth
• boost employment
• raise living standards
• maintain financial stability
• assist other countries economic development
• contribute to growth in world trade

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OECDOrganisation for Economic Co-Operation
 Development

• OECDs Tourism Comitte acts as a forum of
  exchange for monitoring the policies and
  structural changes affecting the international
  tourism development
• It encourages further liberalization of tourism
  activities both within and outside OECD area
• It has undertaken the development of statistics
  to improve the understanding of the role of
  tourism in the economy

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4. NATIONAL TOURISM ORGANIZATIONS

• Ministry of Culture and Tourism
• Kültür ve Turizm Müdürlükleri
• TURSAB
• TUROB
• TUREB
• TTYD
• TTDER
• ICVB

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A. MINISTRY OF CULTURE AND TOURISM

• www.kultur.gov.tr
• www.goturkey.com
• Traditionally government bodies (i.e. Ministry)
  promotes tourism as a tool for economic
  development
• Turkish Ministry was founded in 2003 under the
  law number 4848.
• Missions of the Ministry are
• To research, develop, protect, sustain,
  disseminate and promote the national, historical,
  cultural and touristic values and by doing this
  promoting the strength of national integrity and
  helping economic developement
• To direct the public institutions on the issues
  of culture and tourism, to work in cooperation
  with these institutions
• to develop communication and cooperation with
  local authorities, NGOs and private sector

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A. MINISTRY OF CULTURE AND TOURISM

• To protect historical and cultural heritage
• To use, develop and market all the potential
  touristic resources of the cuntry to make tourism
  to an economically efficient sector
• To channel all investments, communication and
  development potentials related to culture and
  tourism
• To manage all the marketing and promotion
  activities related to culture and tourism by
  using all kinds of tools and posibilities

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B.Governmental City Tourism and Culture
OfficesIl Kültür ve Turizm Müdürlükleri

• Example
• www.istanbulkulturturizm.gov.tr
• Almost all cities around Turkey have a tourism
  and culture office
• Governmental city organizations have the goal of
  promoting both domestic and international tourism
  in their specified city

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An Example Activity of Istanbul Culture and
Tourism Office

• Istanbul Tourism Festival
• www.istanbulkeyfi.com
• Artik ISTANBUL'un da bir FESTIVALi var...
  Binlerce yildir herkesi kendine hayran birakan bu
  sehir, Istanbul keyiflerini size yeniden
  tattirmak için Mayis ayinda kapilarinizi
  çaliyor... 17-24 Mayis tarihlerinde çevrenizde
  bir hareketlilik görürseniz sebebi ISTANBUL
  KEYIF HAFTASI...
• Istanbul'u ne kadar iyi taniyorsunuz? Ne
  zamandir bu sehirdesiniz?
• Sizce sadece sikinti midir Istanbul'un anlami?..
  Peki ya Istanbul Keyifleri..?
• Istanbul'u ne kadar iyi bilseniz de, tanimasaniz
  da, sevmeseniz de bu hafta Istanbul'a neden bu
  kadar çok sarki, siir yazildigini, bir görenin
  memleketini hatta ülkesini birakip buraya
  yerlestigini anlayacaksiniz. Istanbul tüm
  güzelliklerini bu kez bizim için sunuyor.
• ISTANBUL BIZIM,BIZIM ISTANBUL!..
• Birbirinden farkli ve renkli onlarca etkinligin
  yanisira KEYIF HARITASI ile Istanbul simdi çok
  daha KEYIFLI...

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Istanbul Turizm FetivaliSeçme Etkinlikler

• ANADOLU ATESI DANS GÖSTERISI
• ASKERI MEHTERHAN TAKIMI GÖSTERISI
• ZAKOPANE KAPELLA GRUBU KONSERI
• ISTIKLAL CAD. TURIZM KONVOYU YÜRÜYÜS
• ROMAN ORKESTRASI KONSERI
• KINDA BLUE - SABANCI ÜNIVERSITESI KONSERI
• NOT A BAND - BOGAZIÇI ÜNIVERSITESI KONSERI
• ISTANBUL KEYFI SOKAK PARTISI - AKBIYIK CADDESI
• I.B.B. KENT ORKESTRASI MÜZIK DINLETISI - BESIKTAS
  ISKELESI
• HIKMET BARUTÇUGIL ile EBRU GÖSTERISI - AYASOFYA
  MÜZESI

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C.TÜRSABTürkiye Seyahat Acentalari BirligiThe
Association of Turkish Travel Agencies

• www.tursab.org.tr
• TÜRSAB is a professional organization established
  in 1972.
• The main aims of the Association are
• the development of the travel agency profession
  in harmony with the countrys economy and tourism
  sector
• protection of professional ethics and solidarity.
• Its duties are
• market research
• studies on travel agency profession
• taking measures to prevent unfair competition
  amoung its members
• organisation of courses and seminars for training
  travel agency personnel
• submitting its views so requested by the
  Ministry,
• represantation of the travel agencies at the
  international organisations 

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Some TURSAB Projects/Events

• MTE - Mediterranean Tourism Exhibition
• Istanbul Shopping Fest
• Tourism Stock Exchange (Turizm Borsasi)
• Faith Tourism Days
• TÜRSAB Committee of Accesible Tourism for All

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TÜRSAB Accesible Tourism for AllProject

• Official research by Turkish Prime Ministry
  Administration for Disabled People (OZIDA)
  indicates that total disability proportion in the
  overall population is 12.29 .
• The proportion of orthopedically, seeing,
  hearing, speaking and mentally disabled people is
  2.58 and the proportion of people having
  chronic illnesses is 9.70 (about 6.6 million).

Source OZIDA
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TÜRSAB Accesible Tourism for AllProject

• Turkey has undersigned and accepted the most
  important international  agreements and
  declaration on disability issue (EU ,Barcelona).
• The policy of EU regarding persons with
  disabilities is not only based on rehabilitation
  but also on their integration to the society 
  considering this issue as a matter of human
  right.
• Their adaptation to the society and giving them
  equal opportunities are the main starting points.
• Transportation, environment, public health,
  regional development and social policies are also
  the area where disability must be taken its
  consideration.

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TÜRSAB Accesible Tourism for AllProject

• With this approach, new process has begun in all
  sectors, particularly in tourism sector.
• New hotels, facilities. Holiday villages and
  youth camps offer more and more accessible
  accommodations for disabled and elderly people
  with mobility problems.
• (i.e. ACT Hotel in Marmaris with its 26
  accessible rooms and 2 accessible transfer busses
  and Alternative Camp where have been already
  hosted 5000 disabled guests since 2002.)
• Day by day,  travel agencies and/or hotels
  themselves have safe, reliable and accessible
  transportation for different target groups and
  the service providers are more focused on having
  well-trained staff on disability.

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D.TUROBTuristik Otelciler Isletmeciler ve
Yatirimcilar DernegiTouristic Hotels and
Investors Association

• www.turob.org
• TUROB was founded under the title of Marmara
  Region Tourist Hotelkeepers Association (TOD) in
  the year 1971
• Most of the 5 and 4 stars hotels rendering
  services for tourism in Istanbul are members of
  the Association.
• There are 11 other Associations ofregional
  character in our country. TÜROB covers them under
  the same roof
• The monthly meetings are held in coordination
  with these Associations.

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The Mission of TÜROB

• To carry out the studies on the subject of
  tourism development and marketing and to announce
  these results
• To prepare the necessary projects to direct the
  foreign and domestic investments
• To prepare the leading reports to the Ministry
  and to the sector by means of collaboration with
  the ministry and the sector organisations.
• To determine the standards about the hotels,
  buildings and establishments and to impose to
  Ministry
• To collaborate with the other representatives of
  the sector
• To classify the hotels and related
  establishments, and to play an effective role in
  their promotions.

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E. TUREB

• www.tureb.net
• TUREB is the national federation,formed with a
  Protocol of Cooperation and Coordination among
  Professional Organizations of Turkish Tourist
  Guides.
• It consists of tourist guide guilds and
  associations with more than 5-6 thousand members
  from all over Turkey
• TUREB was founded by
• considering the problem of formation of shared
  opinion and representation caused by the fact
  that the professional organizations of Turkish
  tourist guides are gathered under different
  identities and associations
• accepting that tourist guides must gather under a
  uniform organization, tourist guiding must be
  recognized as a profession
• TUREB is a member of the World Federation of
  Tourist Guide Associations (WFTGA) and European
  Federation of Tourist Guide Associations - FEG.

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E. TUREB

• The tourist guide guilds and associations
  gathered under TUREB are as follows
• IRO - Istanbul Tourist Guides Guild
• ARED - Association of Professional Tourist Guides
  of Ankara
• KARED - Association of Tourist Guides of
  Cappadocia
• KURED - Association of Tourist Guides of
  Kusadasi
• BORED - Association of Tourist Guides of Bodrum
• CARED - Association of Tourist Guides of
  Canakkale
• KARDER - Association of Tourist Guides of The
  Black Sea - TRABZON

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E. TUREB

• Websites and mail groups
• Tourist Guides Catalogue
• Ongoing Training By law, each tourist guide has
  to get a visa (re-register) for his guiding
  license each year. These seminars are offered by
  TUREB.
• Certificate Programs According to the changing
  demands of the tourism industry, TUREB also
  organizes specialty seminars for the tourist
  guides
• Exhibitions Exhibitions of tourist guides
  paintings and photographs are held
• World Tourist Guides Day On 21 February each
  year The World Tourist Guides Day is celebrated
  by the member organizations
• Consumer Rights TUREB has started the first
  discussions concerning consumer rights in Turkish
  tourism, and organized conferences and panels
  inviting international experts to Turkey. (i.e.
  Illegal guiding)

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F.TTYDTürkiye Turizm Yatirimcilari
DernegiTurkish Tourism Investors Association

• Established in 1988 by the principal tourism
  investors in Turkey, Turkish Tourism Investors
  Association (TYD) is a private non-governmental
  initiative whose main objectives are to
  bring together entrepreneurs investing in the
  tourism sector and provide assistance in their
  present problems and future plans. to
  announce the importance of tourism investments to
  the public. to increase market share of
  Turkish tourism in World tourism.
• One of TYDs activities is to assist and achieve
  collaboration for foreign entrepreneurs with
  their local counterparts who are interested in
  tourism investment and management in Turkey or in
  third countries

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References

• Goeldner, C. R. Brent Ritchie, J. R. (2006)
  Tourism, Principles, Practices and Philosophies,
  10th ed., Wiley NJ. Chapter 4 (pp. 94-117)
• Official web sites of presented institutions