UK Internet Marketing Seminars for Business

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• Learn Internet Marketing from Online Marketing
  Experts

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Seminar Outline

• Check in and Introductions (800 - 830)
• Session 1 Overview of Internet Marketing (830 -
  1030)
• Session 2 Customer Service and your Website
  (1030 - 1130)
• 1130 -1230 - Lunch Break Buffet Style Lunch
  Served
• Session 3 SEO Techniques and Tips (1230 - 130)
• Session 4 Traditional Marketing and Internet
  Marketing (130 - 230)
• Session 5 Social Network Marketing (230 - 400)
• Session 6 Conversion Metrics, Traffic and Wrap
  up (400 - 500)

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Learn Exclusive Internet Marketing Techniques
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Session 1 Overview of Internet Marketing

• This introductory section of the seminar will
  provide you with a high level over view of the
  most common aspects of Internet Marketing today.
  The session will touch on topics such as the
  different types of Internet Marketing and how to
  incorporate them into your traditional business
  model.

• General Overview of the Internet Today
• Forms of Internet Marketing
• Your Business Online and Offline
• Marketing Research
• Pay per click overview and techniques
• Search Engine Optimization Overview and
  Techniques

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Session 2 Customer Service and your Website
The Internet these days should be looked at more
than just a marketing tool but a way to better
run your customer service and operations
departments in an effort to improve customer
retention as well as reduce the cost of doing
business.

• Increasing Profits and Improving Service
• Using the Internet to Reduce Operational Cost

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Session 3 SEO Techniques and Tips
It is one thing to know what to do it is another
to actually put it into action. The techniques
and tips provided during this section will give
you a clear look into some of the many aspects of
running a successful Search Engine Optimization
campaign.

• Tried and true tips for increasing rankings on
  the web
• The basic ingredients to a successful SEO campaign

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Session 4 Traditional Marketing and Internet
Marketing
Now that you have your Internet strategy down
DONT forget about your traditional forms of
advertising. Tying your print, radio, or direct
mail advertising efforts together with a
successful online marketing strategy will not
only increase your reach but will increase your
conversions and in turn your profits.

• Creating synergy between old and new

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Session 5 Social Network Marketing
Social Network Marketing is the key to any
successful Internet Marketing campaign. This
session will focus on what it takes to achieve
success on social networking portals.

• Facebook Techniques
• Twitter and LinkedIn Techniques
• Other Social Networking Portals

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Session 6 Conversion Metrics, Traffic and Wrap
up
Data is king. With all of the tools available
there is no reason why you should not be able to
visibly track the success of all of your efforts.
This section will discuss the many resources
available to help you measure your success.

• Measuring Success on the Internet

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Our Speakers
Greg Kennedy President,Segnant Worldwide
James V. Crocco Senior Director of
Marketing,Segnant Worldwide
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Register TODAY