HFT 4755: Theme Park

1
HFT 4755 Theme Park Attraction Management

• Human Resource Management

2
Hot topic
3
Today

• What is HRM
• What are the challenges facing theme parks and
  attractions
• Are they different from the other hospitality
  sectors.

4
What is HRM?

• Is it different from personnel management?
• HRM is part of the business process that
• Recruits,
• Develops, and
• Utilizes
• The organizations personnel so as to achieve
  the business objectives
• Is the organizations location important?

5
HRMs functional areas

• Recruitment and selection
• Orientation and training
• Evaluation
• Promotion and transfers

6
What are the challenges?

• Recruitment
• Motivation
• Retention

7
Recruitment

• Inside the company
• (LIST SOURCES)

• Outside the company
• (LIST SOURCES)

8
Recruitment

• Inside the company
• Email
• Internal memos
• Postings organizations notice boards
• Company website
• Referrals by current employees

• Outside the company
• Employment agencies
• Schools, colleges
• Community organizations
• Youth groups
• Libraries
• Religious organizations
• Local sports teams
• Seniors groups
• Agencies for the disabled
• Child care centers
• Supermarkets, residential complexes
• Government agencies
• Internet search engines

9
Then comes the challenge of selection

• The Criteria that were established for each
  position
• Knowledge
• Experience
• Attitude
• Selection
• Background and reference checks
• Short-list development
• Interviews panel vs. individual the number
• THE SMILE
• The offer and negotiation

10
Motivation

• MASLOWs hierarchy
• Social and cultural setting of the organization

(Source C. George Boeree 2006)
11
Motivation

• TASK Place the following in rank order
• (10 being the least meaningful and 1 being the
  most)
• Interesting work
• Opportunity for promotion
• Freedom
• Belief that my job is important
• Fun
• Being treated with respect
• Belonging to a team or group
• Good benefits
• Positive feedback/recognition from immediate
  supervisor
• Positive feedback/recognition from others

(Source Carothers, 2003)
12
Retention

• Why do I stay in this job, and/or with this
  organization
• Nice people to work with
• Humane approach to employees
• Introductory training
• Clear information on job tasks
• Fun and challenging job

(Source Milman, 2003)
13
Retention

• Why would I move
• Better pay
• Better health benefits
• More humane approach
• Improved chance of promotion
• Improved employee communication
• Flexible working hours

(Source Milman, 2003)
14
Retention

• Varies with gender and age
• Females attached higher importance level to
• Company policies
• Nice people to work with than males.
• Males attached higher importance to free employee
  meals than females.

(Source Milman, 2003)
15
Retention

• Main Predictors
• Sense of fulfillment with their current job
• Different management style
• Clear job responsibilities
• Consistent working hours

(Source Milman, 2003)
16
Are the challenges different in the other
Hospitality areas?

• Food service
• Accommodation
• Destination management
• Event management
• Transportation

• Variation with employment levels?

17
In conclusion

• Human beings are not machines they are a
  vital resource for the organization, the good
  management of which is essential if the
  organization is to accomplish its goals.

18
Next class

• Finance and Accounting
• Broom, Tol, J. (1998). Financing Fun Management
  Alternative Financing. Funworld. 14(7) 100-111.