Title: The New AT
1The New ATT
2Our Vision
- To be the only communications and entertainment
company our customers will ever want.
3Our Priorities
- Deliver unmatched customer care
- Strengthen business leadership
- Offer IP-enabled video, data, voice
- Redefine in-home experience
- Optimize operations
4Delivering a World of Communications
- The nations largest telecom provider, and one of
the worlds largest - One of the worlds most powerful and advanced IP
backbone network - One of the worlds largest providers of IP-based
communications services for businesses - No. 1 U.S. provider of
- Broadband DSL
- Leading Wi-Fi provider, offering DSL to on-the-go
customers - Local voice services
- Leader in custom call management services
- Long distance voice services
- Owns 60 of Cingular
- No. 1 in wireless
5New ATT Value Proposition
Performance
Unsurpassed application performance
Agility
Security
Best platform for integrating applications
Unequaled security solutions
Control
Infrastructure provides unmatched control and
visibility
6Key Enterprise Services
- Enterprise mobility
- Wireless voice, wireless data
- Data and managed data services
- Broadband Internet access
- Transport and optical networking
- Contact management services
- Network integration, consulting
- Key vertical applications
- State and local government
- Medical services
- Federal government
- Access and local services
- Long distance voice
- Collaboration services
- Messaging services
- IP and IP-VPN services
- Network and premises-based
- VoIP
- Application aware networks
- Hosting
- Security and business continuity
- Network-based, CPE-based and managed security
7World-Class IP Services Across All Market
Segments
Medium Business
Small Business
- Application services platform
Enterprise
ATT IP Services Platform
8Guiding Principles
1
- Ensure optimum coverage for all segments
- Minimize customer disruption
- Put the best team on the field
- Adopt ATTs products, processes and systems
2
3
4
9Senior Leadership
Edward E. Whitacre, Jr. Chairman, CEO
James D. Ellis Senior Executive VP General Counsel
Karen E. Jennings Senior Executive VP HR Corp
Comm
James S. Kahan Senior Executive VP Corporate
Development
James Cicconi Senior Executive VP Ext
Legislative Affairs
James W. Callaway Group President Merger
Transition
Randall L. Stephenson Chief Operating
Officer (BCS Regional Sales)
Ray Wilkins, Jr. Group President Directory,
International, Sterling Commerce
Forrest E. Miller Group President,
ATT (Enterprise Sales)
Rick Lindner Senior Executive VP Chief Financial
Officer
10Enterprise Leadership
- Forrest Miller, Group President
- Chris Rooney, Senior Vice President- Business
Sales - Dan Walsh, Vice President-Select Sales
- Ron Spears, Vice President-Signature Sales
- Judi Hand, Vice President-Enterprise Sales
- Lou Addeo, Vice President-Government Solutions
- William Archer, Vice President-EMEA
- John Slamecka, Vice President-Americas
- Mike Hamilton, Vice President-Sales Integration
- Robin Bienfait, Vice President-Network Operations
- Mark Keiffer, Chief Marketing Officer-Business
- Colleen Mullens, Senior Vice President-Worldwide
Customer Service
11Regional Leadership
- Randall Stephenson, Chief Operating Officer
- Chuck Smith, President CEO (West)
- Robin MacGillivray, President-Business
Communications Services - California, Nevada
- Cathy Coughlin, President CEO (Midwest)
- Vicki Jones, President-Business Communications
Services - Illinois, Indiana, Michigan, Ohio, Wisconsin
- Bill Blase, President CEO (Southwest East)
- Chuck Rudnick, President-Business Communications
Services - Texas, Missouri, Oklahoma, Arkansas, Kansas
- Michele Macauda, President CEO SBC East
- Ann Rotatori, Vice President-Business
Communications Services - Connecticut
12Business Customer Segments
Global
Signature
Enterprise
Federal
GEM
Select
ABS BCS
Gov, Education, Med
13Adopting ATTs Industry-Leading Products,
Process and Systems
- For Business
- Lead with the ATT product set
- Enhance with SBC Local, DSL, Metro Optical and UC
- Modify CPE approach to focus on Managed Services
and Transport - ATT processes
- Adopt funnel management and work-flow tool eCRM
- Adopt the ATT worldwide customer service model
- End-to-end customer experience opportunity
through care - Industry-leading customer portal Business Direct
- More than 659,000 users, 2.9M transactions a
month - More than 40 percent of orders and trouble
tickets generated electronically - 2.9M transactions a month
14Merging Products, Account Teams
PRODUCT INTEGRATION
Today
Future
Advantage
Former SBC and ATT products remain in portfolio
Products will be integrated at various times
(roadmap driven)
Right solutions remain available to customers
during transition
ACCOUNT TEAM INTEGRATION
Today
Future
Advantage
Current account teams/managers and call centers
serve customers
Accounts will be transitioned to best and most
qualified resource
Customers receive same care, service and
attention as pre-merger
15Contract Management
Today
Customers have contracts with both former
companies
Process
Contracts will be honored by the new ATT until
expiration, then reviewed and renegotiated
16The new ATT will infuse its industry-leading
products, people and technology into the many
benefits FOCUS offers its members today.
17How FOCUS Members Benefit
- National Conference
- Technology showcase draws upon ATTs advanced IP
solutions and world-class networks to power
applications in this virtual city - General session features ATT senior executive(s)
discussing the new ATT - Break-outs are hosted by ATT managers familiar
with IP integration, network security, MPLS,
wireless/wireline integration, and other key
topics - Customer dialogue session offers a rare
opportunity to spend time with and direct
questions to a unique collection of top officers
National Conference
San Diego, California
August 15-17, 2006
18How FOCUS Members Benefit
- Local Chapters Meetings
- Several the resources from the national meeting
are offered to members at the local
level - Publications Resources
- ATT product managers, industry experts and lab
engineers contribute to eNews, Topic Spotlight,
white papers and case studies shared with members
- Special Interest Groups
- ATT supports existing member SIGs while
potentially piloting new interest groups on
topics like business portal and others - Membership Growth
- Potential new members and peers