Exploring Web Page Design

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Exploring Web Page Design

• Computer Applications II
• Created April, 2000

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What is a Web Page?

• A web page is a multimedia file which can be
  stored on a web server.
• It can include text,
  graphics, hypertext
  links, video and
  audio files.

Sample Web Page
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What is a Web Site?

• A web site is a collection of web pages created
  for the Internet.
• The primary page is called the home page.
  Usually when someone accesses a web site, the
  home page will be the first page seen.
• Additional pages of information
  related to the home page will be
  hyperlinked to the page. The
  viewer can access the linked
  pages by clicking on
  the
  hyperlink on the
  home page.

Home Page
Linked Page
Linked Page
Linked Page
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Using a URL to Access a Web Page

• Each web page has a URL (uniform resource
  locator) which is the addressing system used to
  locate web pages or other Internet resources.

Use http built into Web browser or Internet
protocol.
Type of Internet organization or Internet domain.
http\\www.wral-tv.com
Domain name of computer or Web server where the
Web page resides.
Pathname of folder on the Web site.
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Equipment/Software/Skill Needs to Author a Web
Page

• 1. Basic computer skills
• 2. Access to a personal computer
• 3. Access to the Internet
• 4. Tools to create the page
• HTML Authoring Software (FrontPage, Word, etc.)
  OR
• Knowledge of HTML or Java Script

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Advantages of Publishing on the Web!

• 1. Provides a global outreach to an international
  market
• 2. Provides a low cost method of reaching people
• 3. Allows immediate updating and/or changing of
  information
• 4. Provides access to competitors information if
  published online

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Provides a global outreach to an international
market

• The Internet is a collection of worldwide
  computers
• Users in Texas, France, and Japan can retrieve or
  view your web page quickly and easily.
• The Internet is not owned by a single
  organization, thus providing a cooperative effort
  by many organizations
• A growing increase in the number of people
  worldwide that have Internet access.

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Provides a low cost method of reaching a large
number of people

• Costs are
• Computer system with Internet access (Many
  companies can use existing equipment to launch a
  web page)
• Service provider
• Site to publish your page
• Someone with the knowledge to publish a Web page.

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Allows immediate updating and/or changing of
information

• Changing or updating the web page is as easy as
  editing the file and uploading the page again.
• It is easy, fast and changes the information
  immediately.

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Provides access to competitors information if
published on the Web

• Any information published on the Internet is
  available to anyone with Internet Access.
• Companies can use this as a means of obtaining
  information on competitors.

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Disadvantages of Publishing on the Web

• Cost of equipment and Internet provider
  service.
• ? Computer skills to create and publish web page
• Number of people actually using the Internet.
  While the number is growing, there are still many
  people who do not yet use the Internet.
• Cultural differences--If your information is to
  a specific group of people, you must investigate
  to be sure this group of people uses the
  Internet.

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How Can Web Pages be Used?

• Advertising
• Sales
• Research
• Personal Interest

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Web Page Design Terms(Make sure you know the
definition of each of the following terms.)

• Browser
• Download
• FTP
• Home Page
• HTML
• HTTP
• Hyperlink

• Java Script
• URL
• Web Authoring Software
• Web Page
• Web Server
• Web Site
• Upload