Putting More Power on Your Communitys Plate

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Putting More Power on Your Communitys Plate

• Shalene McNeill, PhD, RD
• Texas Beef Council

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SO MANY GUIDELINES
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SO MUCH ADVICE
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SO MANY FADS
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What Were Really Eating
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OVERFED
and
Undernourished
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MyPyramid Emphasizes Nutrient Rich Foods

• The color bands are wider at the base to
  emphasize nutrient rich foods

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Overall Theme of 2005 DGAC Technical Report
Importance of Nutrient-Rich Diets
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Make your calories count more
Dont just count calories
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Enjoy Naturally Nutrient-Rich Foods First

• Colorful Fruits
• Dark Green and Deep Orange Vegetables
• Whole Grains
• Lean Proteins, Meats
• Nonfat and Low-Fat Dairy

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What Are
Naturally Nutrient-Rich Foods?
Source USDA, ARS, SR-16, 2004
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White Rice vs. Brown Rice1 cup

• WHITE
• Protein 4.4 grams
• Fiber .6 grams
• Calcium 6 mg
• Iron 2.77 mg
• Potassium 54 mg
• Zinc .78 mg

• BROWN
• Protein 4.5 grams
• Fiber 3.5 grams
• Calcium 20 mg
• Iron 1.03 mg
• Potassium 154 mg
• Zinc 1.2 mg

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Ready for Nutrient-Rich
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Choose Nutrient Rich Foods

• In a survey of 400 registered dietitians
• 90 consider NNR guidance to be an effective
  weight management tool
• Most (70) believe its very helpful to counsel
  clients to choose naturally nutrient-rich foods
• Consumers respond to nutrient richness
• 80 said they would be willing to change their
  diet based on a recommendation to choose
  naturally nutrient-rich foods first
• Sources International Communications Research
  for CBB/NCBA, April 2004 IPSOS Public Affairs,
  March 2004. (Interviews with 1,000 adults,
  margin of error /- 3.1)

How to Eat vs How Not to Eat
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Where People Currently See Themselves in Terms of
Health
Where People See Themselves
Unhealthy
Healthy
Source IFIC Foundation, 2003
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Where People Want To Be in Terms of Health
Where Theyd Like To Be
Unhealthy
Healthy
Source IFIC Foundation, 2003
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Going Nutrient-Rich
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Power Tips

• Shop the perimeter
• Color your plate
• Make a salad into an entrée
• Think add-on rather than leave-out

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Making Calories Count More

• Dr. Pepper and a Honey Bun

• Breakfast Taco
• Potato, egg and cheese topped with fresh salsa

Breakfast inspirations
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Making Calories Count More

• Glass of Orange Juice and Cereal Bar

• Tropical Fruit Smoothie
• Blend tropical flavored nonfat yogurt, mango,
  banana, pineapple juice, coconut, ice. Top with
  low-fat granola.

Breakfast inspirations
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Making Calories Count More

• Scrambled Eggs and Bacon

• Breakfast Quiche or Omelete
• Stuffed with spinach, tomatoes, mushroom, onions,
  bell peppers, low-fat cheese and Canadian bacon

Breakfast inspirations
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Making Calories Count More

• Power Sweet Potato
• Topped with
• steak strips, spicy pecans
• and red pepper

• Boring Baked Potato
• Topped with butter
• and sour cream

For lunch or dinner
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Making Calories Count More

• Steak Caesar Salad Wrap
• Topped with
• parmesan cheese, red and orange bell peppers
  served in a whole wheat wrap

• Chicken Caesar Salad
• Topped with parmesan cheese and croutons

For lunch or dinner
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Making Calories Count More

• Power Tuna Melt
• Made with
• Pecans, apples, celery and swiss cheese, served
  on fiber-rich whole wheat bread or pita

• Everyday deli-meat sandwich
• Made with lunchmeat and cheese on white bread

For lunch or dinner
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Making Calories Count More

• Large sports drink and a Slim Jim

• Spicy beef jerky, baby carrots, tomato juice

Snack inspirations
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Making Calories Count More

• Soda and a Bag
• of Chips

• Almonds, apple and string cheese

Snack inspirations
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Nutrient Rich Inspirations

• Vanilla Yogurt Blueberry Parfait
• Dried Fruit and Nut Trail Mix
• Mini Veggie Platters
• Fruity Kabob
• Cheese stick and cherry tomatoes
• Sirloin salad with dried cherries, blue cheese
  and pine nuts
• Snack Sized Canned Tuna
• Jicama and Melon Cup with Chili and Lime
• South of the Border Shrimp Cocktail

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Building Nutrient Rich

• Boost B-vitamins by adding 1 TBSP wheat germ to
  taco meat or meatloaf
• Use whole wheat spaghetti
• Anytime your adding chopped onion or garlic, add
  chopped carrot (Confetti Meatloaf)
• Sneaky mashed potatoes

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Engaging Your Community
Where To Do It
What To Do

• Newsletters
• News Columns
• School Outreach
• Farmers Markets
• Do Well Be Well Classes
• WIC Partnerships

• Give the WIIFY
• Talk Taste
• Say Satisfying
• Provide solutions

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Resources
Contact us Erin Worrell eworrell_at_txbeef.org
Shalene McNeill shalene_at_txbeef.org
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Learn how much and what to eat for YOUR calorie
level at MyPyramid.gov
Submit age, sex and activity level for a
personalized MyPyramid
Check here for more information on food
groups related topics
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www.TxBeef.org
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www.beefnutrition.org
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