SBIR The thrill of victory

1
SBIR The thrill of victory

• and the agony of defeat

2

• Dr. Barbara A Israel
• CEO
• Platypus Technologies
• Madison, WI 53572

3
Homework

• Read the call
• Talk with the program manager
• Submit to the right agency
• Assess your companys strengths and weaknesses
• Assemble your team
• Collaborators
• Consultants
• Outsource venues

4
Preparation Pointers

• Frame the proposal
• Market need
• How to meet the need
• Describe the product and customer
• Layout
• Readability
• Quick review

5
Content

• Just enough info
• Dont overreach scientifically
• Remember who your readers are

6
After the rejection

• Read the reviews carefully and highlight each
  criticism
• Identify how each can be addressed
• Talk with the program manager for additional
  insight
• Set a schedule for re-submission
• Improve!!!!
• Identify the changes in the new grant